1、Annual Aftermarket Benchmark StudySURVEY REPORT 2022ContentAn Opportunity Missed?3IntroductionThe Way Forward39ConclusionThe State of the Service Business Unit in the Organization6Chapter 1Servitization and Digital Transformation Progress16Chapter 2Profitability and Pricing Models for Service26Chapt

2、er 3Strategies for Coping with Current and Future Challenges32Chapter 42022 marks the fourth consecutive year Vendavo has partnered with Copperberg to study the state of After-market business within the industrial manufacturing sector.In that time,weve seen significant swings that,looking back,can b

3、e at least partially attributed to the volatility of a global pandemic and persistent economic uncertainty.In 2022,a question arises:have manufacturers missed an opportunity to increase revenue and profitability through services?We look at the data in the 4th annual Aftermarket Benchmark Study and,e

4、ven more impor-tantly,our pricing experts outline a way forward for 2023 and beyond.The 2022 Aftermarket Benchmark is the 4th annual research project conducted by Copperberg and Vendavo.With the lux-ury of being able to look back over several years of response data,and especially since the initial s

5、urvey was fielded pre-Covid,we are now able to see how industrial manufacturers assess organizational change since 2019 and how the after-market business contributed.Their response data,when compared to what respondents said about revenue and margin contribution by the services business over the 4-y

6、ear period,might be the single most important,and frankly most startling insight that this survey reveals.To set up the perspective of change over the last four years,this survey included a new question:“How much would you say your organization has changed compared to 2019?”IntroductionAn Opportunit