思略特：后疫情时代的韩国企业在华增长策略（2023）（英文版）（17页）.pdf

1、0Growth strategies for South Korean companies in China in the post-epidemic era1Tiger ShanLead Partner,PwC Strategy&ChinaTel:+86(10)6533 2166Email:Julius ShenPartner,PwC Strategy&ChinaTel:+86(21)2323 2273Email:David DaiPartner,PwC Strategy&ChinaTel:+852 2289 1693Email:DH KimMainland China and Hong K

2、ong Korean Business Development LeaderPartner,PwC ChinaTel：+86(10)6533 3596Email：Dan S YoonChina North Korean Business Development Director PwC ChinaTel：+86(10)6533 3219Email：Jake ShinChina Central Korean Business Development Director,PwC ChinaTel：+86(21)2323 1080Email：JongwookWooSouth China(incl.Ho

3、ng Kong SAR)Korean Business Development Director,PwC ChinaTel：+852 2289 8888Email：Contact us:1Strategy&|Growth strategies for South Korean companies in China in the post-epidemic era2CatalogueIntroduction031.Korean companies in China face a new environment in the post-epidemic era:potential opportun

4、ities amid crises042.Korean companies in China are taking actions to revive the Chinese market,but there are still strategic“blind spots”093.Advice for Korean companies growth in the post-epidemic era122Growth strategies for South Korean companies in China in the post-epidemic era|Strategy&3Inthepos

5、t-epidemicera,theexternalenvironment for South Korean companiesdevelopment in China is critical,but thereare potential opportunities.Overall,China isstill a strategic market for South Koreancompanies,and Korean companies remainconfident in the potential of the Chinesemarket.Inthiscontext,leadingKore

6、ancompanieshaveadoptedlocalisationstrategies to revive the Chinese market.However,accordingtoPwCStrategy&practice and observation,Korean companiesin China still have strategic“blind spots”intermsoflocalisedorganisationandmanagement,operationalefficiencyimprovement and supply chain digitalization.In