1、Spotlight on trending ingredients and products to identify future opportunities.2023 Mintel Trending Ingredients to Watch：Food and Drink for ThoughtExperts in what consumers want and whyMintel experts track the trending ingredients and new product launches worldwide,spotlight trends affecting the ma

2、rket and its future growth.Well take you through 7 worth knowing ingredients and 20+products from Mintel Global New Products Database(GNPD),hoping to inspire your product development and innovation.02 04 06 0813 15 17Brightly and healthy:Pitaya More than eye health:Calendula Hydrating from the outsi

3、de in:Hyaluronic Acid Stress relievers:Gamma-aminobutyric AcidTraditional Chinese Medicine ingredient:SchisandraNew natural sugar:Trehalose Superfruit rising star:NoniPitayaBRIGHTLY AND HEALTHYPitaya is native to the tropical rainforests of Mexico,the Caribbean and Central America.It has the effect

4、of beauty,detoxification and stomach protection.Pitaya contains phytoalbumin,which is rarely found in fruits and vegetables,and can bind to heavy metal ions in the body and be excreted through the excretory system,thus acting as a detoxifier.In addition,the high content of anthocyanins in pitaya can

5、 fight free radicals and effectively anti-aging.Among New Launches in Mintel Global New Products Database(GNPD)Pitaya ingredients have penetrated into many Asian,European and American countries,and globally,the Chinese market has the largest share and is increasing year by year.Among the food and dr

6、ink products with pitaya launched in the last three years(Dec 2019-Nov 2022),the common fruit juice drink category has the largest share(15.5%),and there are also relatively niche sub-categories,such as pastry and instant noodles,which account for a smaller share of the total(2.7%;2.4%).1MENGNIU ORI