感官智能：围绕肉类和乳制品替代品的消费者情感之旅.pdf

1、An alternative approach to sensory successConsumer Journey of Emotions About Meat&Dairy alternatives2 2025 Cargill,Incorporated.All rights reserved.Global R&D Director Sensory&Consumer ScienceAnne Berends leads the(UX/PX)Consumer Product Experience&Sensory Science capabilities within Cargill.Before

2、joining Cargill,she acquired vast experiences in multiple industries and worked in human nutrition behavior,food quality,sensory&consumer science,in variouscontries and around the globe.Subhead to explain the team:Presenting Anne Berends“I love my family,farming,good food&good wine;lived in 5 countr

3、ies and am a proud owner of 1 cat,3 horses,2 cows&10 chicken”3 2025 Cargill,Incorporated.All rights reserved.How to bring Sensory delight for Alternatives successCargill at a glanceConsumers choice:a journey of emotionsWhat consumers want in taste and texturePrototypes to feed your alternative appet

4、ite 010302044 2025 Cargill,Incorporated.All rights reserved.4Food solutions EMEA88locations in 29 countries51plants8KemployeesWe source raw materials,make and deliver products that are vital for living.5 2025 Cargill,Incorporated.All rights reserved.Delivering meat&dairy alternative solutions to mak

5、e them a natural choice for consumersDeveloping more Responsible SolutionsDelivering Sensory DelightContributing Health&Nutrition ImprovementBeing Value Conscious6 2025 Cargill,Incorporated.All rights reserved.everything for enticing and nutritious solutions!Fats&oilsTexturizersSweetenersCocoa&choco

6、latePlant-based proteins&fibersWe offer+a blend of various insights&capabilities 7 2025 Cargill,Incorporated.All rights reserved.AgeConsumer profilesTextureFlavourComfortableRelaxedAdventurousExcitedNostalgicHealth&DietLifestyleBudgetEnvironmentGenderCountrySources:Innova Consumer Genius,FR,DE,ES,UK