1、Leading with trust and human-centricity Building a Responsible MetaverseFoundations of a Responsible Metaverse5Conclusion 24Innovating Responsibly:Key Considerations for the Metaverse9Introduction3What Comes Next 21ContentsBuilding a Responsible Metaverse2Remember Second Life?When it launched in 200

2、3,it was arguably the first major metaverse environment.Second Life attracted thousands of early adopters who could play and create in a virtual community with one guiding principle:“Be nice.”This approach workeduntil it didnt.Unpleasant or harmful player behavior,inappropriate images or other uncom

3、fortable situations proliferated quickly.Linden Lab,the creators of Second Life,started banning harmful behavior and adding features that allowed people more control over what they saw and how other avatars could interact with them.These features increased users trust,which proved critical for reten

4、tion and engagement.Two decades later,Second Life endures,but one cant help but wonder:what could Second Life have become had it been built with our trust and safety in mind from the start?This is an important lesson to remember now,particularly with the rise of new metaverse platforms built on diff

5、erent governance models and content-creation economies enabled by blockchain that utilize immersive human-machine interfaces.Virtual experiences may be more advanced today,but nothing has changed when it comes to human sentiment.As companies look to build their own metaverse experiences,they must pu

6、t trust at the core of their strategy.The world needs a responsible metaverse that is built with past lessons and existing challenges in mind,so we can better anticipateand account forwhat lies ahead.Otherwise,the metaverse will not live up to its potential to transform how work is performed,how pro