1、MUSIC LISTENINGIN FINLAND 2025TEOSTO AND IFPI FINLANDKari Tervonen Lead researcherOmnicom Media Group Norstat interviewed 1,095 Finns in its consumer panel in August 2025.The key findings represent the nationwide age and gender structure of Finlands population between the ages of 13 and 75.The surve

2、y results were analysed by Omnicom Media Groups researcher Kari Tervonen,who has been surveying everyday behaviour for a long time.Johanna Laitinen from Teosto and Tommi Kyyr from IFPI Finland represent music industry professionals in the task force.The survey produces information in serial form on

3、how Finns music listening habits are changing over the long term.BackgroundWe always analyse survey results by using the facts that are available to us.We compare the results with other information sources and also with the findings from previous years.Teosto and IFPI Finland have a wealth of inform

4、ation regarding music and music consumption.Themes ofthe 2025 survey1.Music-related emotionsThe emotional experiences of Finns towards music and artists2.Consumption of live eventsAttending gigs and concerts3.Finns music tasteThe most popular music genres and satisfaction with Finnish music culture4

5、.Devices and platforms used for music listeningChanges in ways of listening to music1.Music-related emotionsMusic is a source of support for Finns in a rapidly changing world.The ways in which music is used and the emotions it evokes reflect other cultural changes.We know that our music choices are

6、strongly influenced by childhood and teenage experiences,home and friends.The individuals personality also guides the choices of song,artist and music genre.Friends do not all have the same taste in music,either.This year,we looked atthe effect of individuals emotions and the personal characteristic