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1、fan bingbing Influencer marketing Analysis* Sourced from PARKLU.com, Data Monitor: 2017.1- 2018.10Whats the effect on brands when their influencer has scandal?CHinas premier Influencer Marketing platform40K+ KOLs 600M+ Customers 12 PlatformsStay up-to-date on relevant influencers and know what they

2、are saying about your brand and competitorsSearch by content category, brand mentions, engagement, location, reach, price and genderChat directly with influencers to cultivate relationships, and review draft content before it gets publishedMATCH managemeasureLearn more about PARKLUFeatured BrandsDat

3、a TrackingData AnalysisEvaluationPARKLU selected the top 7 brands sponsoring Fan Binging. We measured the attention and sentiment based on influencers mentions, audience reach, social engagement, and total media value.Using PARKLUs analytics platform, we are able to monitor the activities levels of

4、our 40000+ influencer and celebrity data-base across 12 social media platforms.PARKLUs analytics tool allows users to identify trends, monitor performance, and export customer sentiment via influencers online activities.PARKLUs expert team of market analysts interpret the data into actionable findin

5、gs for industry leading brands.Super Star and Sales Conversion Queen, Fan Bingbing, has been a top pick for brands with big budgets seeking a celebrity endorsement. Fan is known to have tremendously positive impact on sales for her brand sponsors. In the last two years, Fan Bingbing has endorsed 122

6、 brands. Total sponsorship fees paid to Fan Bingbing have reached a staggering 2 billion RMB, with the highest single sponsorship fee being 28 million RMB.Fan Bingbings celebrity status and ability to sell is irrefutable. It is not uncommon for products to sell out the moment she makes an endorsemen