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1、Navigating the ASEAN nutraceutical market:Trends,opportunities,and challenges Title Sponsor iStock-1368216051iStock-1368216051ContentsIntroduction 3Unpicking the drivers behind APACs nutraceutical market trends 4Trend watch:Spotlight on ASEANs top nutraceutical categories 6Healthy ageing.6 Beauty fr

2、om within and nutricosmetics .6 Gut and immune health .7Sports nutrition .7Singapore and biotechnology 8Diversity in the ASEAN market 10Ethnic and religious practices .10Traditional medicine.10Language .11Age .11Economic status .12Urban/rural divide .12Unifying ASEAN regulatory guidelines 14A brief

3、history of harmonisation.15Strategies to navigate regulatory challenges .15The importance of local business partnerships .16A golden opportunity to change the lives of millions .16Vitafoods Asia:Showcasing the best of ASEANs rising star status 17Key takeaways 18Sources 192Read more on Vitafoods Asia

4、iStock-AsiaVisioniStock-AsiaVision3Navigating the ASEAN nutraceutical market:Trends,opportunities,and challenges IntroductionDiving into the Asia-Pacific(APAC)nutraceutical market can seem overwhelming given its size,diversity,and growth rate.However,the figures show it is worth the effort and inves

5、tment.According to market research and consulting company Grand View Research,the regions nutraceutical industry is expected to have a compound annual growth rate(CAGR)of 9.8%through 2030 more than 2%higher than both Europe and the US.1 While key players Japan,China,and India play an important role

6、in this growth,also of interest are the 10 smaller countries that make up the Association of Southeast Asian Nations(ASEAN).This includes the Philippines,Singapore,Thailand,Vietnam,Malaysia,Cambodia,Indonesia,Laos,Brunei Darussalam,and Myanmar.Collectively,they are the USs fourth-largest trading par