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1、28th Annual Global CEO Survey:India perspectiveIntelligent reinvention for tomorrowwww.pwc.in/ceosurvey2025Foreword2024 foregrounded artificial intelligence(AI)that can work magic in the boardroom as well as the living room,on the shopfloor as well as the dancefloor.Love it or hate it,organisations

2、can no longer afford to ignore this non-sentient agent which is creating new value pools and compelling businesses to either shape up or ship out.It is no more about playing catchup,but rather about remaining economically viable in the face of current operational and long-term strategic challenges.A

3、nd then there is the threat of climate change with 2024 being declared the hottest year on record,1 unseating 2023 with temperatures that were a notch higher.In PwCs 28th Annual Global CEO Survey:India perspective,CEOs weighed in on these two defining megatrends-technological disruption and climate

4、change-whose impact goes beyond the realms of business.The survey conducted in October and early November 2024 polled 4,701 CEOs across 109 countries,of which 76 were from India.The magnitude of impact of these external forces on businesses is unprecedented.Furthermore,if climate change which has be

5、en a recurring theme over the past few years is to be addressed,AI has to be technically,organisationally and operationally scaled up,and at speed.This underlines the need for businesses to reinvent intelligently and unlock new sources of value to address the interconnected forces of climate change

6、and AI.As the survey indicates,CEOs are cognisant of the fact that their organisations are being pushed to the edge.The report,therefore,examines in detail how these two megatrends are poised to shape the future of business and society,and fuel intelligent reinvention for business viability in the d