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1、How legacy media and telecom companies can thrive in the new era of content consumptionNavigating the decline of linear TV2Navigating the decline of linear TVRemember the days of accessing your content through one main source and one main screen?Todays content consumption landscape offers unpreceden
2、ted choice,but that choice often comes at a cost to the consumer.As platforms proliferate,so do the number of subscriptions needed to access premium content.Consumers are frustrated with high prices,content search functionality and the sheer number of streaming platforms saturating the market.This i
3、s pushing media and telecommunications companies to focus more on business model reinvention as they rethink their strategies,look for operational efficiencies and differentiate their offerings to help reduce churn and drive growth.Form strategic partnershipsImprove costs Devise new revenue strategi
4、esCharting new roles for legacy media and legacy pay-TV providersSee our recommendations for business model reinvention to help manage down the legacy business as you forge a new role in the value chain.3Navigating the decline of linear TVTraditional pay-TV providers are struggling In a recent Forbe
5、s Home survey,86%of respondents said theyre paying for two or more monthly streaming subscriptions,and many consumers have as many as eight.While streaming platforms like Netflix and Amazon attract viewers with binge-watching models that pose a threat to the economic model of linear TV,the cost of m
6、ultiple subscriptions can easily eclipse the cost of an average cable package.Traditional pay-TV providers are witnessing a decline in subscribers.For the first time,the linear(broadcast+cable)share of total TV viewing has dipped below 50%.But overall video content consumption continues to grow.Gen