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1、LONDON 2030TOURISM VISIONSECTION ONESECTION TWOSECTION THREEContentsLondon 2030 Tourism Vision0204 Foreword 05 Introduction 07 The Vision 09 Managing the destination21 Maximising our impact for Londoners33 Leading in sustainability45 Redefining our measure of success57 The role of policymakers60 Bri

2、nging the Vision to life62 AcknowledgmentsTourism Vision 2030Foreword Tourism is a driver of Londons economy and one of the cornerstones of our diverse,vibrant,global city.Our world-class cultural offering attracts visitors from all over the world as well as being a major reason that companies conti

3、nue to invest in London,while our hospitality and leisure venues provide memorable experiences and unparalleled levels of service to Londoners and visitors.A huge number of global companies also convene here to share knowledge and best practice at the many incredible conference venues that we boast.

4、Crucially though,for our residents and communities,tourism is also both a source of employment and an important part of what makes London such a great place to live.We all know that the last few years have been particularly tough on our tourism industry.Not only then is it the right time to do this

5、piece of work,but it also allows us to build on how well the tourism community came together during the coronavirus pandemic and worked collaboratively for the benefit not just of their own businesses,but Londons economic recovery.This Vision is grounded in that principle and is a chance to look to

6、the future and really consider the challenges and opportunities that lie ahead.Fundamentally,I think that this Vision goes to the heart of the type of city we want London to be.We want it to be resilient,inclusive and sustainable.We want it to be a place Londoners are proud of,and that welcomes and