英敏特（Mintel）：2026年风味趋势展望报告（英文版）（23页）.pdf

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1、Next starts hereThe Future of Flavours:2026The world of flavours is extraordinarily rich;the challenge lies in transforming that richness into accessible,exciting products that inspire consumers.Read through this report summary to find out the predictive insights on flavors future.Content hereTitle

2、hereTable of ContentsWHERE WE ARE NOWIN THE NEXT TWO YEARSIN FIVE YEARS AND BEYONDQUESTIONS MARKETERS AND INNOVATORS SHOULD BE ASKING010203042Where we are nowNostalgia and comfort are key to flavour innovation Economic uncertainty drives consumers toward comforting,familiar flavours,with nostalgic t

3、astes providing a sense of security,emotional comfort and assurance of quality,making them key to innovation strategies.34%of French consumers say nostalgia(eg flavour from their past,family recipe)makes a food or drink product an indulgent treat.Ongoing demand for natural and health-related flavour

4、s Consumers perceive natural ingredients including botanicals as more beneficial than artificial ones.This perception enhances the appeal of botanicals in functional drinks and other food products.013In the next two yearsMaintaining flavour amidst clean label demand Transparency and trust are becomi

5、ng increasingly important in the food industry,offering brands the opportunity to adopt clean-label practices,without compromising flavour.Social media and multisensory experiences Social media enables products and brands to forge a stronger connection with consumers.Moving forward,brands will incre

6、asingly leverage sensory cues to deepen engagement.Market gaps for global flavours Traditional and culturally rooted ingredients and drinks can bridge the gap between health and indulgence,offering brands an opportunity to innovate with authenticity,nutritional appeal and modern formats.024Taste rem