《Digital Authority：社交媒体营销成功技巧白皮书（英文版）（41页）.pdf》由会员分享，可在线阅读，更多相关《Digital Authority：社交媒体营销成功技巧白皮书（英文版）（41页）.pdf（41页珍藏版）》请在三个皮匠报告上搜索。

1、Social Media Mistakes You Must ABSOLUTELY Avoid To Grow Your Digital PresenceTable of contentsIntroductionSocial Media Marketing Mistake#1:“One size fits all.”#2:“Not knowing your audience/preferences/personas.”#3:“Thinking anyone at the organization can do social media marketing.”#4:“Posting too mu

2、ch or on the wrong social media channel.”#5:“Being too pushy or overtly salesy in messaging.”#6:“Not having a clear way of tracking ROI for SMM marketing.”#7:“Adopting a tone which may be offensive to your followers.”#8:“Inadequate social media targeting,especially at a regional level resulting in p

3、oor engagements.”#9:“Not doing a fact check before posting on social media.”SummaryAbout us2311192325293335373940IntroductionHave you ever mounted a social media campaign that utterly failed?Were you able to identify the areas where your campaign fell short,or did you just move on to the next post?I

4、f you moved on,youre not alone.Many business executives dont maximize their social media presence.As a consequence,they fail to take advantage of the worlds biggest consumer engagement platforms.Are you interested in learning actionable social media strategies that yield outstanding results?Then you

5、 came to the right place!According to MarTech,46%of consumers check social media prior to purchasing products and services;even more importantly,these consumers also spend a significant amount of time on social media platforms talking about products and services after making their purchases.Facebook

6、 is nearing two billion monthly users worldwide.Many of these users are open to targeted ads and content that can convert them from interested prospects to long-term customers,but only with a well-crafted marketing strategy that appeals to their wants and needs.2Other platforms have also seen rapid