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1、A Year of Freedom of Expression through Flavors and ColorsADM,a global leader in nutrition,has identified the key trending themes that will shape what flavors and colors will capture and hold consumer attention in the new year.2023 will bring a flourish of flavors and colors that reflect consumers a

2、ppetites for surprise and discovery,wellness in all its shapes and forms,as well as self-expression.As consumers channel their emotions into their product purchases,vibrant manifestations are on the horizon for the new year,including fantastical flavor experiences and bold,captivating colors.2023 Fl

3、avor and Color Outlookof global consumers plan to make improvements to their sleep habits or health over the next twelve months2.of consumers say simple,recognizable ingredients influence their purchasing decisions3.32%69%|2022 ADM2023 Flavor and Color Outlook2The events of the last several years ha

4、ve shaped consumers outlooks and magnified concerns around personal health,as well as the economy and environment.Globally,47%of consumers state that a top barrier to healthy living is the difficulty to find time to relax1.People are actively seeking respite,and this will only increase in the new ye

5、ar.As such,consumers are gravitating to flavors and colors that help shift their mood toward brighter and lighter moments.Many are anticipating the 2023 Color of the Year to be Digital Lavender.This purple will translate into unique products,such as bubble teas,ice cream and functional beverages,tha

6、t pull in notes of floral lavender,nutty purple sweet potato and sweet berry,plum or grape.In the same vein,warm,neutral shades that correspond with comforting vanilla will have staying power in the new year,helping consumers feel more mellow and relaxed.This move towards simplicity is also supporte