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华利安(Houlihan Lokey):2025全球奢侈品市场更新报告(中译版)(38页).pdf

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1、June 2025Luxury Goods Market UpdateSome people think luxury is the opposite of poverty.It is not.It is the opposite of vulgarity.Coco Chanel201020304Overall Market ContextEvolving Consumer Demands in LuxuryM&A Market and Relevant Valuation ConsiderationsAppendixTable of ContentsOverall Market Contex

2、t33%31%15%15%6%Global Luxury Market Snapshot501 Overall Market Context0203042024435B+4.0%CAGR(1)Note:(1)20192024 CAGR.Sources:Statista Luxury Goods report,“The state of luxury”McKinsey report.Luxury FashionMarket Size5-yr CAGR133.5B+3.7%Up by+4%,the global luxury goods sector has grown faster than t

3、he economy(20192024)Expected to grow at approximately 4%,reaching more than 526 billion in 2029 Gen Z could account for nearly a third of luxury purchases by 2030of industry growth was driven by price increases rather than volume increasesLuxury industry economic profit nearly tripled between 2019 a

4、nd 20242.6x80%Almost 40%from U.S.and ChinaLuxury Leather GoodsMarket Size5-yr CAGR66.4B+5.9%Luxury Cosmetics&FragrancesMarket Size5-yr CAGR63.1B+2.6%Luxury EyewearMarket Size5-yr CAGR27.4B+2.1%Luxury Watches&JewelleryMarket Size5-yr CAGR144.6B+4.6%Long-Term Sector Performance Snapshot6 601 Overall M

5、arket Context020304Sector has a historical track record of strong resilience and growthGlobal Luxury Market Size(in B)10311694103123139145152159167175183100111971011191311341371411461501554350414757646669737679834955465061596365687073762325192125272728282930302019202020212022202320242025E 2026E 2027

6、E 2028E42031835729632338520184354514694885082029E526+5.4%CAGR+3.9%CAGR After a slowdown in 2020 and 2021 due to COVID-19,all segments recovered to pre-COVID-19 levels in 2022 Post-COVID-19,the luxury market continued to thrive,despite broader market uncertainty Strong growth from leather goods as we

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根据报告的内容,本文主要概括了2025年6月奢侈品市场更新情况,包括以下关键点: 1. **全球奢侈品市场**:2024年全球奢侈品市场总规模超过4350亿欧元,2019-2024年复合增长率达4%。其中,奢侈品时尚市场规模最大,达到1335亿欧元,复合增长率3.7%。 2. **主要市场**:美国和中国仍是全球最大的奢侈品市场,但中国奢侈品市场增速预计将超过美国。中东和印度市场也在迅速崛起。 3. **消费者变化**:千禧一代和Z世代已成为奢侈品消费的主力军,预计到2030年将占奢侈品消费的80%以上。他们更注重个性化和可持续性。 4. **行业趋势**:奢侈品品牌正在适应消费者需求的变化,包括线上线下融合的渠道模式、生活方式品牌定位、二手市场参与、运动合作以及个性化和人工智能应用。 5. **并购市场**:2022-2024年奢侈品并购市场相对放缓,但交易估值仍较高。2024年,奢侈品公司平均交易估值为销售额的3.1倍,EBITDA的16.4倍。 以上是对文章主要内容的简要概括。
中国奢侈品市场增长前景如何? 奢侈品行业如何应对消费者需求变化? 奢侈品行业并购市场现状如何?
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