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泡泡玛特盲盒定价与概率设置
泡泡玛特盲盒定价与概率设置
行业数据
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所属报告：
IP行业深度报告：解构IP商业化内容、场景与消费的三元共振-250529（34页）.pdf
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泡泡玛特盲盒出新数量趋势（个）
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行业数据
2025-08-11
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泡泡玛特盲盒系列不同IP上新数量（个）
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行业数据
2025-04-07
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泡泡玛特2024年盲盒推新49款(截至2024.7.18)
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行业数据
2024-09-19
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泡泡玛特头部IP盲盒产品开发频率
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其它
2024-03-22
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泡泡玛特哈利波特系列盲盒粉丝高于同行（单位：个）
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行业数据
2023-11-08
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泡泡玛特盲盒隐藏款比例为1/144
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行业数据
2022-08-24
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泡泡玛特头部IP盲盒销售时长
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行业数据
2022-05-30
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泡泡玛特头部IP2020-2021年盲盒新品价格分布
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行业数据
2022-05-30
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泡泡玛特头部IP盲盒产品二手成交额（万元）
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行业数据
2022-05-30
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图表72九木、泡泡玛特、酷乐潮玩盲盒产品对比
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行业数据
2022-03-18
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泡泡玛特整体毛利率与盲盒产品毛利率
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行业数据
2021-09-23
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图表11、2019年，泡泡玛特旗下的Molly和PUCKY毕齐是天猫销量最好的两款盲盒
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行业数据
2021-09-23
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泡泡玛特天猫和泡泡抽盒机会员人均支出及同
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行业数据
2021-07-29
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泡泡玛特各IP类型盲盒收入及占总收入比例
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（3）收藏价值：一方面，IP衍生品本身具备艺术属性；另一方面，盲盒、抽卡等玩法设计通过设置“概率”，进一步强化了 IP衍生品的稀缺属性。以泡泡玛特的盲盒为例，其隐藏款二手市场成交价通常为一手市场单盒售价的数倍。
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