欢迎聋人观众.pdf

1、Welcoming deaf audiencesPaul LoftingParamount Pictures(m)Wanda DonnanMovie House CinemasKiril EnikovVueTianah HoddingCharlotte UllathorneODEON Cinemas“Walking into a cinema 22 years later and seeing a mainstream,predictable,no-exceptions subtitled offering felt like witnessing the long arc of access

2、ibility being at the forefront rather than an afterthought.Too often deaf and hard of hearing people have inconsistent access to subtitled screenings,with poor timing options.Its simple,its sustainable,and it works.What struck me most is how powerful this model could be if replicated across all cine

3、mas especially in Belfast,where the deaf and hard of hearing population is significantly larger.Consistent subtitled access isnt just“nice to have”.It reduces social isolation,increases independence,and supports people newly adjusting to hearing aids or cochlear implants.Movie House Coleraine has sh

4、own what good practice looks like.The next step is scaling it across all Movie House cinemas across Northern Ireland,and other cinema operators should learn from Movie House Cinemas.Predictable access shouldnt depend on geography or luck it should be a standard part of inclusive cinema.”Movie House Coleraine customer.Welcoming deaf audiencesPaul LoftingParamount Pictures(m)Wanda DonnanMovie House CinemasKiril EnikovVueTianah HoddingCharlotte UllathorneODEON Cinemas