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所属报告：
食品饮料行业：“超级后厨”第一股上市力争多维度进化-210722（17页）.pdf
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图17、单个经销商匹配的销售人员数量2022年
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行业数据
2026-07-01
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2025年部分车企渠道调整、经销商大量关店
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行业数据
2026-06-15
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从单一线下经销商模式向市场化的多元生态模式转变
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ICAgICAgICAgIHwKfCAyMDIyICAgfCA4NTAgICAgICAgICAgfCAyMDAgICAgICAgICAgICAgICAgICAgfCAxMDAgICAgICAgICAgIHwgfjM1ICAgICAgICAgICB8CnwgMjAyMyAgIHwgOTAwICAgICAgICAgIHwgMjUwICAgICAgICAgICAgICAgICAgIHwgMjAwICAgICAgICAgICB8IH40NSAgICAgICAgICAgfAp8IDIwMjQgICB8IDk1MCAgICAgICAgICB8IDMwMCAgICAgICAgICAgICAgICAgICB8IDI1MCAgICAgICAgICAgfCB+NTIgICAgICAgICAgIHwKfCAyMDI1ICAgfCA4NDIgICAgICAgICAgfCA3MTUgICAgICAgICAgICAgICAgICAgfCAxMzAgICAgICAgICAgIHwgNTUgICAgICAgICAgICB8CnwgMjAyNlExIHwgMjE2ICAgICAgICAgIHwgODQgICAgICAgICAgICAgICAgICAgIHwgMTYgICAgICAgICAgICB8IDYwICAgICAgICAgICAgfAoKCiMjIyDotYTmlpnmnaXmupAK5YWs5Y+45YWs5ZGK77yM5rig6YGT6LCD56CU77yM5Y2O5Yib6K+B5Yi45pW055CG
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商业模式
2026-06-10
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2026-05-25
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2026-05-25
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2026-04-20
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行业数据
2026-04-01
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2026-03-24
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fCDlubTku70gICAgIHwg57uP6ZSA5ZWG5pWw6YeP77yI5a6277yJIHwKfC0tLS0tLS0tLS18LS0tLS0tLS0tLS0tLS0tLS0tfAp8IDIwMTYgICAgIHwgMTEwMCAgICAgICAgICAgICB8CnwgMjAxNyAgICAgfCAyMzUwICAgICAgICAgICAgIHwKfCAyMDE4ICAgICB8IDI3NTAgICAgICAgICAgICAgfAp8IDIwMTlIMSAgIHwgMjQwMCAgICAgICAgICAgICB8CnwgMjAyNEgxICAgfCAyMTAwICAgICAgICAgICAgIHwKCui1hOaWmeadpea6kO+8mldpbmTvvIzlub/lj5Hor4HliLjlj5HlsZXnoJTnqbbkuK3lv4M=
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行业数据
2026-03-24
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乐舒适经销商期初/期末数量及增减变动（家）
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行业数据
2026-03-24
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IFBH国内经销商数量持续扩张
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行业数据
2026-03-15
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2021~2024东鹏分区域单经销商年毛利（万元）
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行业数据
2026-03-11
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2018~25前Q3东鹏饮料分区域经销商占比（%）
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2026-03-11
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经销模式以通用品为主，经销商质量进一步优化。经销模式主要供给餐饮商户、团餐食堂、酒店、乡厨、社区团购等中小型客户，这些客户的个性化需求不高，因此公司标准化的通用品足以满足需求，同时公司需要借助经销商的渠道优势和管理能力，将产品销售到这些客户当中。经销商模式在一定程度上可以弥补直营模式无法大规模开拓中小客户的不足，开辟更广阔的三四线领域。从 2017-2019 年，公司经销商客户数量从 521 家增加到 748家，与公司收入增速基本保持同一步调，经销渠道拓展顺利。2017 年，公司经销商减少488家，原因是公司加强经销商管理、规范第三方回款，清退个人经销商、无资质经销商，经销商质量进一步优化。从 2019年经销商构成来看，100万以下的经销商占据经销商体系的 84%，小商制模式明显。
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食品饮料行业：“超级后厨”第一股上市力争多维度进化-210722（17页）.pdf
公司经销商数量
公司前五大直营客户（占直营收入比重）
公司直营模式以定制品为主，经销模式以通用品为主
公司主要产品的销售额（万元）及价格变动情况
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