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所属报告：
游戏行业深度报告：AI生成3D关注游戏行业“AI拐点”-240326（27页）.pdf
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图25、2023年Roblox核心受众群体年龄分布（年龄，占比）
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2024-03-27
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Roblox日本市场规模情景分析
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2023-08-30
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Roblox日本月度下载量与MAU（单位：万）
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2023-08-30
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Roblox在日本招聘开发者生态管理员
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2023-08-30
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Roblox在日本招募开发者关系团队
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2023-08-30
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Roblox韩国市场规模情景分析
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2023-08-30
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Roblox是全球最大的多人在线游戏创作平台
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2022-05-05
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图28Roblox招股书中对元宇宙属性的定义
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2022-03-11
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国内外优质沙盒游戏已经证明了 UGC生态对 IP的塑造作用。《ROBLOX》《MINECRAFT》《蛋仔派对》等沙盒产品以高自由度为特色，辅以优良的创作者生态，官方提供曝光、话题度甚至物质激励，构成独特的 UGC和 PUGC 生态。如《ROBLOX》自身并没有很强的 IP 设定，主要依靠自由的玩法，吸引了广大年轻用户的认可，用户规模持续走高，截至2023Q4，用户日活规模已经达到 7150 万，2023 年其用户中 16 岁以下占比达 58%，而近几年趋势也可看出，年轻用户的认可在逐步转移到更成熟的用户， 25岁以上占比从2020年的14%提升到了18%，《ROBLOX》正在持续拓展其影响范围。《蛋仔派对》同样是来自网易的原生 IP，在持续不断的 UGC 经营下，生态极大丰富，相应的形象认知度也得以提升，再辅以推广、联名活动等，将形象成功打造成了 IP。
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