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rivalIQ:2023社交媒体上的顶级户外品牌(英文版)(23页).pdf

上传人: AG 编号:606867 2024-01-01 23页 5.92MB

1、Top Outdoor Brands on Social Media2023TOP OUTDOOR BRANDS ON SOCIAL MEDIA|JANUARY 1,2023 TO OCTOBER 31,2023Top Outdoor Brands on SocialWe studied top outdoor brands from across the country to create the ultimate guide to successful outdoor gear and apparel marketing strategies on Instagram,Facebook,T

2、witter,and TikTok.Read on for the full rankings and everything that made top outdoor brands tick for the#inspo you need to jumpstart your brands social this year.Read the full report online TOP OUTDOOR BRANDS ON SOCIAL MEDIA|JANUARY 1,2023 TO OCTOBER 31,2023What Did We Analyze?DATA SET INCLUDES COMP

3、RISINGIN 2023 BETWEEN THE MONTHS OF65M52KHANDLES120POSTSENGAGEMENTSJANFEBMARAPRMAYJUNJULAUGSEPOCTTop 10 Outdoor Brands on Social Media in 2023TOP OUTDOOR BRANDS ON SOCIAL MEDIA|JANUARY 1,2023 TO OCTOBER 31,2023The Top 10#1#10#2#3#4#5#9#8#7#6Announcing the bravest and gnarliest outdoor brands on soci

4、al this year.From dynamic new products to jaw-dropping scenery and beyond,well dig into the top trends every outdoor brand can use to increase engagement on Instagram,TikTok,Facebook,and Twitter.TOP OUTDOOR BRANDS ON SOCIAL MEDIA|JANUARY 1,2023 TO OCTOBER 31,2023Burton SnowboardsSnowboard and winter

5、 apparel brand Burton knocked it out of the alpine park this year with top ten finishes on three of four channels to clinch the overall gold.Burton really set itself apart on Instagram and Twitter thanks to eye-catching videos of their products in action.Fans and followers ate up gorgeous short-form

6、 videos that helped bring them to the mountains year-round.These videos also helped Burton stand out on TikTok,though the brand wasnt afraid to mix it up on that channel with more playful content.#1#2#4#22#2TOP OUTDOOR BRANDS ON SOCIAL MEDIA|JANUARY 1,2023 TO OCTOBER 31,2023AtomicAtomic grabbed the

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本文主要研究了2023年1月1日至10月31日期间,户外品牌在Instagram、Facebook、Twitter和TikTok上的社交媒体表现。研究数据包括65个品牌的处理数据,共计52,000个社交媒体账号、120万条帖子、330万次互动。 关键点如下: 1. Burton Snowboards凭借在Instagram和Twitter上的出色表现,赢得了总体第一名。 2. Atomic在Instagram和Facebook上的强劲表现,赢得了总体第二名。 3. Filson在所有平台上都表现稳定,尤其在Facebook上,以其优秀的跨平台连接能力获得了第三名。 4. Simms Fishing Products在Instagram和Facebook上表现突出,以幽默和灵感赢得了用户关注。 5. YETI在Facebook上表现出色,以高参与度和新产品发布赢得了用户喜爱。 6. Patagonia在Instagram和Twitter上表现强劲,以其环保理念和清晰的内容策略获得了第六名。 7. Specialized Bicycles在Instagram和TikTok上表现突出,以其定制内容策略和与用户的互动获得了第七名。 8. Hydro Flask在TikTok上的表现令人瞩目,以其视频内容和产品介绍赢得了第八名。 9. Arc'teryx在TikTok上的表现不俗,以惊人的摄影和 compelling storytelling 获得了第九名。 10. Oakley在Instagram和Twitter上的高调表现,使其获得了第十名。 以上是本文的核心内容摘要,各品牌在社交媒体平台上的表现数据和排名均有所提及。
"户外品牌社交媒体排名揭秘" "如何提升户外品牌社交媒体影响力?" "户外品牌社交媒体策略哪家强?"
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