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boku:2024年全球电子商务报告-世界支付变化挑战(英文版)(158页).pdf

上传人: AG 编号:605806 2024-01-01 158页 4.69MB

1、2024 Global Ecommerce Report Boku&Juniper Research -12024Global Ecommerce ReportThe Changing World of Payments2024 Global Ecommerce Report Boku&Juniper Research -3Global.12Asia Pacific.23Australia.31China.36Indonesia.45Japan.54Malaysia.63Philippines.72Singapore.81South Korea.86Taiwan.95Thailand.105V

2、ietnam.114U.S.&Canada.124United States .131Canada .136Latin America.141Argentina .148Brazil .153Colombia .163Mexico.172Africa&Middle East.177Egypt.184Ghana.189Iraq.194Kenya.199Nigeria.204Saudi Arabia.213South Africa.222United Arab Emirates.227Indian Subcontinent.232India.239Pakistan.247Europe.252Den

3、mark.259Germany.264Italy.269Netherlands.274Norway.279Poland.284Spain.290Sweden.295Switzerland.300United Kingdom.305Appendix:Ecommerce and GDP forecast.310Contents2024 Global Ecommerce ReportThe Changing World of Payments4 -2024 Global Ecommerce Report Boku&Juniper Research2024 Global Ecommerce Repor

4、t Boku&Juniper Research -5IntroductionMany global businesses find themselves reacting to the rapidly evolving pay-ments landscape instead of proactively planning their payments acceptance strategy this leaves them at risk of competitive disadvantage.The 2024 Global Ecommerce Report,produced in colla

5、boration with Juniper Research,analyses data from 37 major markets,highlighting global,regional and country specific trends.The Reports detailed assessment and forecasts will enable you to pre-pare effectively for the future of ecommerce payments.The report highlights that against a backdrop of cont

6、inued strong growth in ecommerce,the global card schemes continue to lose share of checkout to regional and local payment methods such as digital wallets,account-to-account payments,carrier billing and BNPL offerings.This is a trend seen at an aggre-gate global level but also repeated in every regio

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根据报告的内容,本文主要讨论了全球电子商务支付方式的变化趋势。文章指出,尽管全球卡组织如Visa和Mastercard在西方市场占主导地位,但本地支付方式如数字钱包、账户对账户支付、分期付款和运营商计费等正在迅速增长,并逐渐占据主导地位。到2028年,本地支付方式将占全球电子商务交易价值的59%,首次超过卡支付。文章还指出,不同国家和地区的支付方式存在显著差异,例如在中国,非卡关联钱包如微信支付和支付宝将继续占据主导地位,而在澳大利亚,卡关联钱包如Apple Pay和Google Pay将发挥更大作用。文章强调,商家必须适应不断变化的支付环境,通过提供多种支付方式来满足不同消费者的需求,以保持竞争力。
支付方式如何变化? 亚太地区电子商务支付方式有何特点? 中国电子商务支付方式有哪些主要趋势?
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