Zeta Global Holdings Corp. (ZETA) 2023年年度报告「NYSE」.pdf

1、2023 Annual Report 2023ANNUALREPORTZeta Shareholders 2023 was another record year for Zeta.Since our founding in 2007,Zeta has executed on our vision to make sophisticated marketing simple by creating the leading AI-Powered Marketing Cloud that leverages advanced artificial intelligence(AI)and trill

2、ions of consumer signals to make it easier to acquire,grow,and retain customers more efficiently and effectively than ever before.As Zeta has increased market share and expanded our market presence,our positioning has evolved from Zeta Who to Why Zeta.We believe structural forces are fueling a marke

3、ting cloud replacement cycle driven by the need for more relevant personalization,more impactful marketing programs,and more measurable return on investment.We believe this is resonating as evidenced by our strong RFP volumes,even greater dollar growth,and our 2023 results:1.2023 was our fourth cons

4、ecutive year of exceeding20%revenue growth while expanding AdjustedEBITDA margins by 200 basis points.2.We added a record number of scaled customerswhile also growing Average Revenue Per ScaledCustomer(ARPU)by 10%through channel anduse-case expansion.3.Ninety percent of revenue was driven by scaledc

5、ustomers who have been with Zeta for longer thanone year,demonstrating not only strong retention butalso conviction to expand investment and extend usecases in our platform.1 Adjusted EBITDA,Adjusted EBITDA margin,and Free Cash Flow are non-GAAP metrics.GAAP net loss was$187 million,which includes$2

6、43 million of stock-based compensation.GAAP net loss margin was(25.7)%.See“Non-GAAP Financial Measures”on page 42 of our Annual Report on Form 10-K for more information and a reconciliation.2 We define scaled customers as customers from which we generate at least$100,000 of revenue on a trailing twe