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1、O UR V ISI O NTo build a family of the most admired performance and lifestyle brands onearth.We are a family of 15 brands covering all ages,passions and pursuits with a presence in virtually every corner of the world.We are focused on our consumer and driven by innovation allwith a mindset on growth
2、.We are committed to expanding the global footprint of our brands.We are building deep connections to our consumers through our consumer-direct initiatives.We are dedicated to delivering superior financial results for ourshareholders.to our shareholdersa n n u a l r e p o r t 2 0 1 4To Our Sharehold
3、ersIn 1883,the company that would come to be known as Wolverine Worldwide was founded in Rockford,Michigan.Over the past 132 years,Wolverine has grown from a small footwear manufacturer to a global lifestyle company with a portfolio of 15 dynamic brands and a presence in virtually every corner of th
4、e world.While much has changed over the years,a few things have remained constant our passion for the people who wear our brands,our relentless pursuit of innovative ideas and products,and our mindset focused on growth.Wolverines continued success is driven by our ability to stay true to our simple
5、mission:we empower,engage and inspire our consumers every step of the way.Looking to the future,we are focused on delivering compelling,innovative products and continuing to deepen our emotional connections with consumers by telling brand stories that resonate with who they are and whom they aspire
6、to be.With our consumers firmly centered at the heart of everything we do,we are confident we have the right strategies in place to build on our long and consistent track record of success.As I reflect on the past year,I am proud of everything the team achieved,but more importantly,I am excited by t