B&M European Value Retail (BME) 2015年年度报告「LSE」.pdf

1、B&M European Value Retail S.A.Annual Report and Accounts 2015Big BrandsBig SavingsB&M is a fast-growing discount retailer,operating from over 425 high street and out of town stores across the UK,as well as 50 stores under the Jawoll brand in Germany.We offer customers a broad range of grocery and ge

2、neral merchandise products at sensational prices.Our aim is to provide customers with a fun and exciting shopping experience,offering them great products and fantastic value so that they return again and again to a B&M store.Our success is down to our customers and built on“word of mouth”.Last year

3、we enjoyed an average 2.9 million customer transactions across our stores each week.We spend very little on advertising so that we can focus on keeping the prices of our products as low as possible.B&M offers customers a great alternative to specialist and general retailers.We sell a broad range of

4、product categories,as you will see from our consumer website(www.bmstores.co.uk).However,within these categories we dont over complicate things.We focus on the key best-selling products within a category,at great prices.ContentsStrategic Report01 Highlights02 Company overview04 Chairmans statement06

5、 Chief Executive Officers review08 Our markets10 Our business model12 Our strategy14 Financial review and key performance indicators18 Principal risks and uncertainties20 Corporate social responsibilityCorporate Governance24 Board of Directors26 Corporate governance statement31 Audit&risk committee

6、report33 Directors remuneration report47 Directors report and business review51 Statement of Directors responsibilitiesFinancial Statements52 Independent Auditors report53 Consolidated statement of comprehensive income54 Consolidated statement of financial position55 Consolidated statement of change