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华丽志:2023年中国奢侈珠宝钟表品牌影响力排行榜(英文版)(41页).pdf

上传人: 白**** 编号:402261 2023-12-22 41页 24.20MB

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1、0For inquiries about custom projects and collaboration discussions,please contact:Wang Qiong|Project DIrectorLuxe.CO IntelligenceWeChat:elisatina929(Please include noteIntelligence Collaborationalong with your name and company)Email:lciluxe.coReport Author:You JiaLayout Design:Tang Qi,Wang ZihanComp

2、letion Date:January 2024P04P06P07P08P09P11Luxe.CO IntelligenceOfficial AccountLuxe.CO APPIntroductionAbout Luxe.COAbout Luxury Jewelry and Watch Brands China Power Ranking2023 Luxury Jewelry and Watch Brands China Power Ranking TOP102023 Luxury Jewelry and Watch Brands China Power Ranking TOP20Categ

3、ory Distribution of Top 10 Brands ActivitiesNew Entrants in Top 20(2023 vs.2022)Brands with the Most Significant Rise(2023 vs.2022)Jewelrnd Watch Brands China Power Ranking dNew Store Opening Data for Luxury Jewelry&Watch Brands(2023)Which luxury jewelry and watch brands have opened more stores in 2

4、023?Top Cases of Luxury Jewelry&Watch BrandsPrevious Power Rankings OverviewAbout Tong.Luxe.COLuxe.CO Intelligences Reports on the Luxury Goods Industry and BrandsP13P14P15P16P17P181P10P02P36P37P03The Cities That Opened the Most Flagship Stores for Luxury Jewelry and Watch Brands in 2023Distribution

5、 of Flagship Stores for Luxury Jewelry and Watch Brands in2023All Luxe.CO Intelligence research reports are currently only accessible to Luxe.CO premium members.For registered members,please scan the QR code to download the Luxe.COapp or log in to the Luxe.COwebsite at https:/luxe.co/P12Top 5 Cities

6、 with the Most Flagship Stores Opened by Luxury Jewelry and Watch Brands in 2023Overview of Changes in City Ranking for New Luxury Jewelry&Watch Brand Store Openings(2023 vs.2022)Overview of the Number and Distribution of New Store Openings for Luxury Jewelry&Watch Brands(2023)P38Amid the backdrop o

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本文主要介绍了2023年奢侈品珠宝和手表品牌在中国的市场表现和排名情况。根据Luxe.CO Intelligence的报告,2023年,奢侈品珠宝和手表品牌在中国开设了104家新店,其中28个品牌在50个城市开设了首家店铺。与2022年相比,新店数量增长了49%。在开设新店的非一线城市中,兰州以10家店铺位居首位,其次是郑州和深圳,分别开设了8家和4家店铺。此外,报告还挑选了8个典型案例,包括Blancpain-Imaginist文学奖、Breitling在多个城市开设新店、BVLGARI的“Serpenti Factory”艺术项目、Cartier在广州邮政博物馆举办的“Leopard”主题展览、Qeelin在上海举办的“Qeelin Miracle Garden”活动、Tiffany & Co.的Blue Book高级珠宝系列发布、Vacheron Constantin的全国巡回展览以及Van Cleef & Arpels在天猫官方旗舰店的首场直播等。这些案例展示了各大品牌在市场营销、品牌传播、产品展示等方面的创新和努力。
2023年哪些珠宝手表品牌在中国市场扩张最快? 奢侈品牌如何通过文化项目与中国消费者建立联系? 珠宝手表品牌如何利用线下活动提升品牌形象和客户关系?
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