Visualsoft-2017年英国电子零售业报告英文-2018-19页（19页）.pdf

1、E-Retail Performance Report 2017 UK Edition Are UK E-retailers achieving their growth potential and delivering against constantly evolving customer needs? We investigated the performance of the Top 240 online retailers to find out. In a rapidly growing market, its possible for success to come too ea

2、sily. With ever-increasing sales masking the true level of performance. At the time of writing, the Office for National Statistics reports UK online spending is growing 15.6% year-on-year. It now amounts to 1.1 billion of spending each week 16.4 pence of every pound spent by UK shoppers (excluding f

3、uel). In simple terms, if youre a digital retailer achieving 15% growth year-on-year, thats the same as standing still. So, while in traditional retail even the most successful are forced to innovate or die, the UKs leading e-retailers are able to take a more relaxed approach. Tweaking the dials, mo

4、nitoring the competition, but safe in the knowledge that unless they seriously mess up, next months sales figures will bring them more good news and plaudits. This easy growth can be harmful. It can lead to complacency and failure to reach true potential. It can also hand competitors a chance to cat

5、ch up good news for the many hungry, growing e-retailers looking to supplant existing major players. Our report looks at the extent to which leading retailers are failing to achieve their true growth potential in the UK. Where are they letting customers down? What opportunities exist for those seeki

6、ng to take advantage? Judging by our findings, theres plenty of room for improvement and now is the time for up-and-coming retailers to take the initiative. At Visualsoft, we help such brands to seize opportunities. Through our Shared Success model (where retailers benefit from our best-advice and e