Influencer Marketing Hub：2023年AI营销基准报告（英文版）（43页）.pdf

1、Artificial Intelligence(AI)Marketing Benchmark Report2 0 2 31IndexNotable HighlightsSurvey MethodologyMore Than 60%Have Used AI in Their Marketing Operations?The Main Reason for Not Using AI is a Lack of Understanding44%Have Adopted AI for Marketing Content ProductionNearly 1/3 of Our Respondents Ha

2、ve Used Jasper.aiSplit Feelings About Whether AI Might Jeopardize Your Job PositionMore Than Half of Our Respondents Feel That AI Will Greatly Enhance Their Marketing Efforts70%+Believe That AI Can Outperform Humans at Their JobsIf AI Does Take Over Many Marketing Operations,Humans Will Still Carry

3、Out High-Level Strategy and Decision Making40%of Marketers Spent Less Than 10%of Their Budgets on AI-Driven Campaigns,But Nearly 20%Spent More Than 40%The AI Marketing LandscapeGlobally,AI Software Revenue is Expected to Reach$126B by 2025ChatGPT Races to One Million Users in Just Five Days468910111

4、2131415161719192ChatGPT is the Fastest Growing App in The History of Web ApplicationsChatGPT Capable of Passing Law School ExamBy 2030,70%of Companies are Likely to Adopt Some Form of AI TechnologyChatGPT Caused Artificial Intelligence Token Prices to Surge by up to 77%in its First WeekTraffic to Op

5、enAI.com Has Skyrocketed Since the Release of ChatGPT978 AI Tools Now AvailableAI Companies Have Raised Over$40 Billion Over the Last Year450 Startups That Touch Generative AI Have Raised$12.4 BillionOpenAI Has Now Raised$11 Billion+in Five Funding RoundsOpenAI Valued at Nearly$20 Billion in October

6、 2022.By January 2023 This Had Risen to$29 BillionJasper Raised$131 Million in Funding over Three RoundsJasper is Valued at$1.5 BillionGenerative AI Predicted to Account for 10%of All Data Created by 2025AI Engineering Will Generate Considerable Value from AI Efforts20202122242525262627272829293Orga