尼尔森IQ：数字化转型下快消企业如何获取破局密钥（2022）（23页）.pdf

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5、T TYMAT TYMAT TYMAT TYMAT TYMAT TYMAT TY厂商 D厂商 C厂商 B厂商 A饮料即饮茶包装水功能饮料果汁即饮咖啡碳酸饮料-0.1%+1.8%-3.4%+1.3%+1.2%+1.2%+1.8%2022 Nielsen Consumer LLC.All Rights Reserved.12Copyright 2020 The Nielsen Company(US),LLC.Confidential and proprietary.Do not distribute.2021 Nielsen Consumer LLC.All Rights Reserved.12销

6、售额占比69%30%1%2022 Nielsen Consumer LLC.All Rights Reserved.2021 Nielsen Consumer LLC.All Rights Reserved.13 2022 Nielsen Consumer LLC.All Rights Reserved.品牌 A品牌 B品牌 C品牌 D14220122022203220422052206220722082209220122022203220422052206220722082209220122022203220422052206220722082209 2022 Nielsen Consume