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麦肯锡&EDB:2026东南亚人工智能(AI):机遇时代研究报告(英文版)(64页).pdf

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1、February 2026AI in Southeast Asia:An era of opportunitySoutheast Asia is entering a pivotal era for AIfrom scaling up adoption to capturing value to shape the regions digital future.By Vinayak HV and Vivek Lath with Amy Yu and Saurish BasuIn collaboration withIntroduction.8Chapter 1:Southeast Asias

2、AI moment:A region on the rise for AI opportunities.12Digital use is accelerating.13The tech ecosystem is thriving and has become a competitive arena for global cloud players.16Scalable start-ups are growing,but need more investment.20Data centers are fast growingand come with challenges.22Regional

3、coordination positions countries in Southeast Asia as responsible AI leaders.23Chapter 2:Southeast Asias AI acceleration:Leapfrogging amid infrastructure and talent challenges.26Scaling up:Nearly half of companies are moving beyond pilots.27Size and pricing matter:Enterprise leaders advance in AI,wh

4、ile MSMEs face pricing pressures.30Industry leaders:Technology,media,and telecommunications and advanced industries are ahead.31The next frontier:Agentic AI is emerging across the enterprise but usage will take time.35Chapter 3:From adoption to impactvalue capture is steadily increasing.38Southeast

5、Asias priority barriers to value capture.39Higher performers are pursuing AI boldly.45Moving from piloting to performance.51Chapter 4:The way forward building an enabling ecosystem collaboratively.54A collaboration agenda for Southeast Asia.55Creating an enabling ecosystem.56Acknowledgements.58About

6、 the authors.59ContentsOverUS$50 billionhas been invested by hyperscalers such Singapore alone hosts more than60AI CoEs,including those of AlibabaCloud(China),IBM,NVIDIA,and Oracle(US)AWS has committed an additional US$9 billioninvestment in Singapore by 2028 and Google announced aUS$2 billiondata c

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1. **AI投资与基础设施激增**:东南亚成为全球AI创新中心,超 hyperscalers(如AWS、谷歌、阿里云)投资超500亿美元建设数据中心和AI卓越中心(CoEs),新加坡超60个AI CoEs。 2. **AI adoption加速**:近半数企业已超越试点阶段,高于全球平均;90%计划2026年试验智能体AI(Agentic AI),但技术、客户服务领域谨慎。 3. **挑战与价值差距**:主要障碍为人才短缺(19%)、系统集成复杂(12%)、ROI不明确(12%);高绩效企业通过重构工作流(48% vs 29%)、 bold投资(55% vs 29%)和AI治理(48% vs 22%)实现规模化。 4. **区域协作与生态**:ASEAN推动AI治理指南,各国制定国家战略;MSMEs占经济97.2%,但需更多投资(2024年AI初创企业融资仅17亿美元)。 5. **年轻人口与数字基础**:380万35岁以下人口,移动渗透率9.3亿,70%民众视AI为社会利好,驱动广泛采用。
东南亚AI机遇在哪? AI如何改变东南亚? 东南亚AI挑战何在?
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