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样本房企销管费率走势
样本房企销管费率走势
行业数据
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所属报告：
房地产行业深度研究：业绩短期承压未来轻装上阵-230505（18页）.pdf
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相关数据
样本房企2024、2025Q1-3销管费率对比
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行业数据
2025-11-14
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各类样本物企的销管费用率走势
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行业数据
2025-09-17
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2025年上半年上市物企销管费用率最低的20名
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行业数据
2025-09-17
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2025年上半年物企销管费用率同比下降0.5pct
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行业数据
2025-09-17
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行业数据
2025-09-01
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2024年上市物企销管费用率最低的20名
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行业数据
2025-05-09
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各类样本物企的销管费用率走势
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行业数据
2025-05-09
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2024年上市物企销管费用率同比下降0.7pct
5Lul5LiL5piv5o+Q5Y+W55qE5pWw5o2u5bm255Sf5oiQ55qE6KGo5qC877yaCgp8IOW5tOS7vSB8IOmUgOeuoei0ueeUqOeOhyB8CnwtLS0tLS18LS0tLS0tLS0tLXwKfCAyMDE5IHwgMTAuNCUgICAgfAp8IDIwMjAgfCA5LjglICAgICB8CnwgMjAyMSB8IDkuNiUgICAgIHwKfCAyMDIyIHwgOS42JSAgICAgfAp8IDIwMjMgfCA4LjglICAgICB8CnwgMjAyNCB8IDguMCUgICAgIHwKCui1hOaWmeadpea6kO+8mldpbmTvvIzlm73ogZTmsJHnlJ/or4HliLjnoJTnqbbmiYA=
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行业数据
2025-05-09
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2024年多数重点房企销管费率有所分化
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行业数据
2025-05-06
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典型房企2023、2024Q3销管费率对比
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行业数据
2024-11-05
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18家重点房企2022及2023销管费用率情况
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其它
2024-05-08
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2017-2023各类房企销管费率走势
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其它
2024-05-08
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华发股份与行业头部房企人均销管费用对比
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行业数据
2023-08-02
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典型房企2021、2022年销管费率对比
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行业数据
2023-05-08
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最新数据
开源模型参数规模在今年4月开始突破
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市场规模
2026-08-03
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不同任务中，推理模式相比普通模式的token消耗倍数范围
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商业模式
2026-08-03
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全球专业开发者规模（百万人）
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市场规模
2026-08-03
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中国汽车出口政策由规模导向转向高质量发展
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政策法规
2026-08-03
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营收四年CAGR近39%，8000亿规模持续创新高
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市场规模
2026-08-03
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房企持续加强精细化管理，销管费率整体呈下降趋势。样本房企 2022 年整体销管费率为 5.3%，较 2021 年降低 0.4pct。受停工断贷风险事件的影响，购房者更倾向购买央国企项目，民企项目销售难度较大，销管费率偏高。央国企平均销管费率 4.5%，较 2021 年下降 0.1pct；民企平均销管费率 7.3%，较 2021 年下降 0.4pct。从典型房企来看，滨江集团、招商蛇口、保利发展销管费率相对较低，低于 4.0%。
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房地产行业深度研究：业绩短期承压未来轻装上阵-230505（18页）.pdf
样本房企销管费率走势
典型房企2021年、2022毛利率对比
样本房企毛利率走势
典型房企2022年营业收入及归母净利润同比情况
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