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全国单影厅平均票房与分众单影厅收入
全国单影厅平均票房与分众单影厅收入
行业数据
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所属报告：
分众传媒-海外业务扩张关注国内消费与新能源车市场-211214（25页）.pdf
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相关数据
月度单影厅产出（万元/厅）
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行业数据
2026-01-23
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影院与影厅数量（个）
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行业数据
2026-01-23
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月度在运营影厅数与单影厅产出（TTM）
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行业数据
2026-01-23
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全国单影厅产出走势（TTM，万元/厅）
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行业数据
2025-09-08
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单影厅产出走势（TTM，万元/厅）
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行业数据
2025-05-08
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2018年至今全国月度在运营影厅数和单影厅产出
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行业数据
2025-01-13
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头部影投直营影院的单影院票房（万元，不含服务费）
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其它
2024-07-01
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2023年中国网民选择影厅类型偏好
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其它
2024-05-17
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单影厅产出走势（TTM，万元/厅）
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其它
2024-05-08
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2015-2022年餐厅同店/新店单店店效
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行业数据
2023-08-24
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中国巨幕影厅在特殊影厅中的票房市占率
fCDlubTku70gfCDluILljaDnjocgfAp8LS0tLS0tfC0tLS0tLS0tfAp8IDIwMTcgfCA1LjUlICAgfAp8IDIwMTggfCA4LjElICAgfAp8IDIwMTkgfCA3LjMlICAgfAp8IDIwMjAgfCAxNC4zJSAgfAp8IDIwMjEgfCAxNS41JSAgfAoK6LWE5paZ5p2l5rqQ77ya5pe25YWJ572R77yM5aSp6aOO6K+B5Yi456CU56m25omA
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行业数据
2023-04-03
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CINITY影厅累计数（个，截至2022Q3）
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行业数据
2023-04-03
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中国巨幕影厅数量（个）
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行业数据
2023-04-03
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图表12餐厅平均单店收入增速
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行业数据
2022-12-12
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2022年春节快手放映厅数据及2021年度影踪盘点
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相似，前者则主要体现单影厅对于广告主而言的推广价值，20 年以来在疫情影响下，影厅营业时长和单影厅观影人数下降，单影厅收入有所下降，从过往数据来看，分众的单影厅收入与全国的单屏幕年均票房金额有较强相关性。预计截至 21 年底全国有荧幕 8.1 万块，全国票房可达 460 亿，即全国单影厅年均票房 56.8 万元，根据相关性推算 21 年分众单影厅收入 9.8万元，考虑到疫情反复，预计 22 年小幅恢复至 12 万元，23 年恢复至 18万元，接近疫情前水平。
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