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所属报告：
KEEP-港股公司深度探讨：Keep的独特商业模式能否跑通？-231203（35页）.pdf
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健身房/训练服/运动自行车/体育门票/登山露营装备规模略有上行（亿日元）
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行业数据
2023-06-27
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日本健身房会员数增长
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行业数据
2023-06-27
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蔚来车主在健身房的年度花费
fCDolJrmnaXovabkuLvlnKjlgaXouqvmiL/nmoTlubTluqboirHotLkgfCBDb2wlIHwgVEdJIHwKfCAtLS0gfCAtLS0gfCAtLS0gfAp8IDLljYPlhYPku6XkuIsgfCAxMCUgfCAxMjAgfAp8IDLljYMtM+WNg+WFgyB8IDE1JSB8IDE0MCB8CnwgM+WNgy005Y2D5YWDIHwgMjUlIHwgMTYwIHwKfCA05Y2DLTXljYPlhYMgfCAxMCUgfCA4MCB8CnwgNeWNgy025Y2D5YWDIHwgMzAlIHwgMTgwIHwKfCA25Y2DLTjljYPlhYMgfCAxMCUgfCA2MCB8CnwgOOWNgy0x5LiH5YWDIHwgNSUgfCA0MCB8CnwgMeS4h+WPiuS7peS4iiB8IDUlIHwgMjAgfAoK6LWE5paZ5p2l5rqQ77yaU1ZBVk9S
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其它
2023-06-02
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在健身房/俱乐部进行体育锻炼的类型
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行业数据
2023-04-10
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智能健身镜与传统线下健身房或私教课对比
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行业数据
2022-08-25
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2020年美国代表健身房品牌梳理
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行业数据
2022-06-29
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美国健身群体回归线下健身房意愿
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行业数据
2022-06-29
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2010-2021年美国健身房和健身中心数量
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行业数据
2022-06-29
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聚焦高线城市职场女性，Keep 品牌 IP 赋能优质课程。Keepland 主要对标一线城市 30 岁以上职场女性，距离近、性价比高的场馆以及燃脂效率高的课程解决这部分用户的核心需求痛点，因此 Keepland 基于一线城市进行轻资产扩张。截至2023 年 2 月已与北京 100+家综合类健身房达成合作；并在课程内容方面重点发力尊巴、疯狂蹦床以及燃脂搏击三大课程。为强化其在内容输出方面的壁垒，公司成立 Keepland 学院，重点培养精英教练，并延伸运营方向管理线、网红达人方向的 IP 线等。
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