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重疾险新单数量及增速
重疾险新单数量及增速
行业数据
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图片大小：72KB
图片尺寸：1819*804
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所属报告：
保险行业： 保险业开启效率竞争新周期-221026（51页）.pdf
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行业数据
2026-01-05
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我国重疾险新单保费规模及增速（单位：亿元，%）
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市场规模
2025-11-13
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重疾险定价利率变化（上升代表重疾险降价，下降代表涨价）
fCDlubTku73ojIPlm7QgICAgIHwg5Lyg57uf6Zmp6aKE5a6a5Yip546H77yIJe+8iSB8CnwtLS0tLS0tLS0tLS0tLXwtLS0tLS0tLS0tLS0tLS0tLS0tLS0tfAp8IDIwMDcgLSAyMDExICB8IDIuNSAgICAgICAgICAgICAgICAgIHwKfCAyMDEyIC0gMjAyMiAgfCAzLjUgICAgICAgICAgICAgICAgICB8CnwgMjAyMyAtIDIwMjUgIHwg77yI6YCQ5riQ5LiL6ZmN77yMMjAyNeW5tOe6pjIuMO+8iSB8CgrotYTmlpnmnaXmupDvvJpXaW5k77yM5Zu95a626YeR6J6N55uR566h5oC75bGA77yM5Y2O5rOw56CU56m2
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行业数据
2025-11-05
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表1重疾险发展历程
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产业概述
2025-10-23
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重疾险新单保费及增速
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行业数据
2025-10-10
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重疾险总保费及增速
PHxiZWdpbl9vZl9ib3h8Pnwg5bm05Lu9ICAgfCDph43nlr7pmanmgLvkv53otLnvvIjkur/lhYPvvIkgfCDlkIzmr5Tlop7plb/vvIgl77yJIHwKfC0tLS0tLS0tfC0tLS0tLS0tLS0tLS0tLS0tLS0tLS18LS0tLS0tLS0tLS0tLS0tfAp8IDIwMTAgICB8IDMwMCAgICAgICAgICAgICAgICAgIHwgLSAgICAgICAgICAgICB8CnwgMjAxMSAgIHwgMzUwICAgICAgICAgICAgICAgICAgfCAxNi42NyAgICAgICAgIHwKfCAyMDEyICAgfCA0MDAgICAgICAgICAgICAgICAgICB8IDE0LjI5ICAgICAgICAgfAp8IDIwMTMgICB8IDUyMCAgICAgICAgICAgICAgICAgIHwgMzAuMDAgICAgICAgICB8CnwgMjAxNCAgIHwgNzAwICAgICAgICAgICAgICAgICAgfCAzNC42MiAgICAgICAgIHwKfCAyMDE1ICAgfCAxMDUwICAgICAgICAgICAgICAgICB8IDUwLjAwICAgICAgICAgfAp8IDIwMTYgICB8IDE2MDAgICAgICAgICAgICAgICAgIHwgNTIuMzggICAgICAgICB8CnwgMjAxNyAgIHwgMjI1MCAgICAgICAgICAgICAgICAgfCA0MC42MyAgICAgICAgIHwKfCAyMDE4ICAgfCAzMjAwICAgICAgICAgICAgICAgICB8IDQyLjIyICAgICAgICAgfAp8IDIwMTkgICB8IDQxMDAgICAgICAgICAgICAgICAgIHwgMjguMTMgICAgICAgICB8CnwgMjAyMCAgIHwgNDUwMCAgICAgICAgICAgICAgICAgfCA5Ljc2ICAgICAgICAgIHwKfCAyMDIxICAgfCA0MzUwICAgICAgICAgICAgICAgICB8IC0zLjMzICAgICAgICAgfAp8IDIwMjIgICB8IDQyMDAgICAgICAgICAgICAgICAgIHwgLTMuNDUgICAgICAgICB8CnwgMjAyMyAgIHwgNDE1MCAgICAgICAgICAgICAgICAgfCAtMS4xOSAgICAgICAgIHwKfCAyMDI0RSAgfCA0MTAwICAgICAgICAgICAgICAgICB8IC0xLjIwICAgICAgICAgfAoK6LWE5paZ5p2l5rqQ77ya5Lit5YaN5a+/6Zmp77yM5rOw5bq36ZW/5a+/5pe25Luj56CU56m26Zmi77yM5Lit5Zu95L+d6Zmp6KGM5Lia5Y2P5Lya77yM5Y2O5rOw56CU56m25Lyw6K6hPHxlbmRfb2ZfYm94fD4=
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行业数据
2025-10-10
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重疾险定价利率变化（上升代表重疾险降价，下降代表涨价）
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行业数据
2025-10-10
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2021年重疾险保费收入开始出现下滑
fOW5tOS7vXzph43nlr7pmankv53otLnmlLblhaXvvIjkur/lhYPvvIl86YeN55a+6Zmp5L+d6LS55pS25YWl5ZCM5q+U5aKe6YCf77yIJe+8iXwKfC0tLXwtLS18LS0tfAp8MjAxNXwxMDAwfC18CnwyMDE2fDE1MDB8NDguNzglfAp8MjAxN3wyMDAwfDQ2LjkyJXwKfDIwMTh8MzAwMHw0Mi40NSV8CnwyMDE5fDQwMDB8MjguNDIlfAp8MjAyMHw1MDAwfDE5LjQxJXwKfDIwMjF8NDAwMHwtNi43MiV8CgrotYTmlpnmnaXmupDvvJrljp/pk7bkv53nm5HkvJrjgIHkuK3lho3lr7/pmanvvIzkuJzlkLTor4HliLjnoJTnqbbmiYA=
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行业数据
2025-07-30
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2015-2021年重疾险保费收入及同比增速
fOW5tOS7vXzph43nlr7pmankv53otLnmlLblhaXvvIjkur/lhYPvvIl86YeN55a+6Zmp5L+d6LS55pS25YWl5ZCM5q+U5aKe6YCf77yIJe+8iXwKfC0tLXwtLS18LS0tfAp8MjAxNXwxMDAwfC18CnwyMDE2fDE1MDB8NDguNzglfAp8MjAxN3wyMDAwfDQ2LjkyJXwKfDIwMTh8MzAwMHw0Mi40NSV8CnwyMDE5fDQwMDB8MjguNDIlfAp8MjAyMHw1MDAwfDE5LjQxJXwKfDIwMjF8NDUwMHwtNi43MiV8CgrotYTmlpnmnaXmupDvvJrljp/pk7bkv53nm5HkvJrjgIHkuK3lho3lr7/pmanjgIHkuJzlkLTor4HliLjnoJTnqbbmiYA=
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行业数据
2025-04-24
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重疾险新单保费收入、增速及代理人规模增速
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行业数据
2024-12-06
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重疾险保费收入、增速及占比（单位：亿元）
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行业数据
2024-12-06
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个险渠道NBVMargin受重疾险销售拖累下降
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其它
2024-01-10
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2015-2021重疾险保费规模及增速（单位：亿元）
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行业数据
2023-10-31
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2020-2022五家人身险公司重疾险理赔情况
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其它
2023-09-12
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2017-2021年重疾险保费规模及增速
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其它
2023-09-12
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2026-07-30
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我们认为重疾险的早期红利已经兑现，爆发式的增长难以重现。2014 年至 2020 年，我们根据历史数据估计重疾险的新单销售数量从 1,600 万单/年增长至 4,000 万单/年。仅这 7年间，我们估计中国市场上可能就销售了 2.3 亿张重疾险保单，如果拉长时间，累计销售的重疾险保单可能已经超过 3 亿张。换言之，重疾险的潜在目标客户可能绝大部分已经拥有了一张重疾险保单，后续的增长来源于较少的新客户以及老客户的重复购买。因此我们认为重疾险已经走过了高速发展期，而且这种快速增长在未来难以重现。
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