品牌金融（Brand Finance）：2025年美国国家橄榄球联盟（NFL）品牌价值排行榜（英文版）（53页）.pdf

1、The annual reporT on The mosT valuable&sTrongesT nFl brandsNFL 2025Our teams have experience across a wide range of disciplines from marketing and market research,to brand strategy and visual identity,to tax and accounting.Unique combination of expertiseBrand Finance,a chartered accountancy firm reg

2、ulated by the Institute of Chartered Accountants in England and Wales,is the first brand valuation consultancy to join the International Valuation Standards Council.Our experts crafted standards(ISO 10668 and ISO 20671)and our methodology,certified by Austrian Standards,is officially approved by the

3、 Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the worlds biggest brands to the test every year.Ranking brands across all sectors and countries,we publish over 100 reports annually.Quantifying the financial value of brandsBrand Finance was set

4、 up in 1996 with the aim of bridging the gap between marketing and finance.For more than 25 years,we have helped companies and organisations of all types to connect their brands to the bottom line.Bridging the gap between Marketing and FinanceAbout Brand FinanceThe worlds leading brand valuation con

5、sultancyFor business enquiries,please contact:For media enquiries,please contact:+44 207 389 Brand Finance NFL 3 2025 All rights reserved.Brand Finance Plc.ContentsForeword 5Laurence Newell,Managing Director,Brand Finance Americas Sector Overview 6Valuation Analysis 8Most Valuable NFL Team Brands 20

6、25 9 Most Valuable Brand:Dallas Cowboys 11Brand to Watch:Detroit Lions 12Brand Strength Analysis 13Insights 15How HCLTechs NFL sponsorship delivered 16$247 million in brand value Hugo Hensley,Head of Sports Services,Brand FinanceA shared mission between Mass General Brigham 22 and the New England Pa