1、Incontinence Report 2022Statista Consumer Market OutlookJanuary 202201020304Overview Market definition Market overview Segment overview Revenue and growthRegional overview Worldwide comparison KPI comparison Top countries by regionConsumer insights Analyst opinion Sales channels Top eCommerce stores

2、Appendix Methodology Product overview Author2Agenda3Sources:Statista Consumer Market Outlook 2022Incontinence is an important part of the Tissue&Hygiene Paper marketMarket definition The Incontinence market segment covers tissue products adults.The market includes retail sales and whole sales.The co

3、nsumer share of each segment is valued at retail prices(incl.VAT)whereas the AfH tissue is valued at wholesale prices(excl.VAT).The average price shown is therefore an average of both the retail and whole market.The global market leader in incontinence products is Swedens SCA with its Tena brand.Out

4、 of scope Baby Diapers Other,non-tissue medical products for continence managementIn scope Adult Diapers4Key takeawaysIn 2021,the Tissue&Hygiene Paper market generated a total revenue of US$288.4 billion worldwide.At 32%,Toilet Paper was the largest segment of the Tissue&Hygiene Paper market with US

5、$92.6 billion in revenues in 2021.The Incontinence segment had a market share of 5%and its revenue amounted to US$14.4 billion in 2021.Market overviewWorldwide revenue share in 20211:CAGR:Compound Annual Growth Rate/average growth rate per yearSources:Statista Consumer Market Outlook 2022Worldwide T

6、issue&Hygiene Paper revenue in billion US$The Incontinence segment accounted for 5%of the Tissue&Hygiene Paper market revenue in 2021288.4313.9331.9350.3369.4389.62026202120222023202420256.2%132%26%17%15%5%5%IncontinenceToilet PaperHousehold PaperBaby DiapersFeminine HygienePaper TissuesIn 2021,worl