1、The Evolving Meat Consumer&Marketplace:Positioning U.S.Lamb for Future Success July 23,2025&In partnership withFresh meat had an excellent 2024.2024 Fresh Meat$73B+6.7%vs.202316.4B LBS+3.2%vs.2023BEEF$40B+9.7%($)+4.5%(LBS)TURKEY$3.2B+9.7%($)+4.5%(LBS)CHICKEN$19B+3.9%($)+2.9%(LBS)LAMB$895M+5.2%($)+12
2、.2%(LBS)PORK$8.4B+3.4%($)+21.0%(LBS)GAME$223M+6.8%($)+4.4%(LBS)Source:Annual Meat Conference|The Power of Meat 2025 3Grinds astounded in 20242024 ground beef,chicken,pork,and lamb performance:$15B+9.6%|+3.8%$LBS$332M+10.0%|+9.2%$LBS$226M+1.6%|+2.0%$LBS$53M+6.2%|+4.2%$LBSSource:Annual Meat Conference
3、|The Power of Meat 2025 45Total Lamb Category:Q2 2025Total US|Dollar and Volume Sales-52,13 and 4-Week Time PeriodsSource:ALB Q2 2025 Lamb Report5+10.9%vs.YA+10.2%vs.5-yr.+11.2%vs.YA+15.4%vs.5-yr.Compared to the same 52-week time period last year,dollar sales of lamb have increased 10.9%and volume s
4、ales have increased 11.2%.Compared to the same 4-week time period last year,dollar sales of lamb have increased 18.1%and volume sales have increased 10.3%.+18.1%vs.YA+18.3%vs.5-yr.+10.3%vs.YA+19.4%vs.5-yr.+30.0%vs.YA+4.8%vs.5-yr.+24.8%vs.YA+18.1%vs.5-yr.Compared to the same 13-week time period last
5、year,dollar sales of lamb have increased 30.0%and volume sales have increased 24.8%.Circana,Integrated Fresh,MULO,52 Weeks Ending 3/30/2025Retail Cuts|Ranked by Market Share,52 Weeks vs.YAGO vs.5-Year Average6Retail CutDollar Sales(Latest 52 Weeks)Dollar Sales(YAGO)Dollar Sales(5-Year Average)%Chgvs
6、.YAGO%Chgvs.5-YearRib Roast$254,592,261$227,293,477$222,991,370 12.0%14.2%Loin Chops$227,570,842$212,598,308$215,423,528 7.0%5.6%Leg Roast$159,870,413$138,114,152$131,190,869 15.8%21.9%Blade Chops$63,006,865$57,133,823$65,261,924 10.3%-3.5%Ground Lamb$57,252,892$50,750,504$49,565,102 12.8%15.5%Rib C