1、Confidential and proprietary 2025 Nielsen Consumer LLC.All Rights Reserved.May 2025Private Label&Branded ProductsFinding Harmony on the Shelf 2025 Nielsen Consumer LLC.All Rights Reserved.Confidential and proprietaryA uniquely Canadian lens on the global private label and brand evolution 2025 Nielse

2、n Consumer LLC.All Rights Reserved.Confidential and proprietary2 2 2025 Nielsen Consumer LLC.All Rights Reserved.Confidential and proprietaryFrom competition to collaborationUnlock future opportunities with this global deep dive into the evolving landscape of private label and branded products.We ex

3、plore how retail-owned brands and name-brand products can coexist and thrive together on the store shelf,driven by changing consumer perceptions and shifting market dynamics.Our Finding Harmony on the Shelf:A uniquely Canadian lens on the global private label and brand evolutionreport offers a compr

4、ehensive look at the trends driving the growth of private label and branded products worldwidefrom regional variations in consumer behavior to the increasing influence of retail media networks.As unique generations continue to prioritize brand choice differently,there are new opportunities for both

5、private label and branded products to collaborate.This strategic resource will equip businesses with the insights to not only adapt but also lead in the evolving retail landscape of 2025 and beyond.Dont just keep up;lead the way!Lauren FernandesVice President,Global Thought Leadership,Marketing&Comm

6、unications 2025 Nielsen Consumer LLC.All Rights Reserved.Confidential and proprietaryTable of Contents 2025 Nielsen Consumer LLC.All Rights Reserved.Confidential and proprietary4Consumer outlook onprivate labels and brands1Finding harmonyon the shelfFrom competition to collaboration23The road to mut