建立 GenAI 商业案例.pdf

1、Establishing the Business Case for GenAIData Summit-May 20252025 ExlService Holdings,Inc.All rights reserved.2Dave CroleneEXL VP of Data,Analytics&AIDecades of experience in Data,Analytics and AIGoal:Leverage technology to drive business results and innovationFocus:AI and Data StrategyB ExlService H

2、oldings,Inc.All rights reserved.3AgendaSectionSection DurationDurationPart 1-AI Intro 5 min History,Impact&Sample Use CasesPart 2-Investment Types 5 minData at the Center“Foundational”and“Impact”InvestmentsPart 3-Make the Case 10 minMeasure AnythingBuilding a Business CasePart 4 Example(s)15 minPart

3、 5-Closing Thoughts/Q&A 10 min2025 ExlService Holdings,Inc.All rights reserved.4The Impact of AIWhy AI:Economic Impact:Generative AI is projected to add$4.4 trillion annually to the global economy*.Business Transformation:From automating content creation to improving customer service,Generative AI e

4、nables efficiency,creativity,and innovation across industries.Competitiveness:Organizations leveraging Generative AI gain a competitive edge,reducing time-to-market and enhancing decision-making.*The economic potential of generative AI:The next productivity frontier(McKinsey,2023)Customer Operations

5、Marketing and SalesSoftware EngineeringResearch and Development2025 ExlService Holdings,Inc.All rights reserved.5Artificial Intelligence An EvolutionDawn of AI(1950-61)Expert Systems(1961-2010)AI Renaissance(2010-2025)Contemporary(2025+)Machine Learning:Customer Service Automation Fraud Detection Na

6、tural Language Processing:Intelligent Document Processing Financial Reporting AutomationRobotic Process Automation:Claims Processing Agent AssistGenerative AI:Document Verification Real-time Intelligent Agent Assist Data MigrationDeployed Use CasesArtificial Intelligence(AI):Machines acting in ways