希尔顿（Hilton）：2025年趋势报告：Alpha与Z世代如何重新定义旅游（英文版）（10页）.pdf

1、 1 2025 Hilton Trends Report:The Vacation Maximized CJN Forward From the awe-inspiring skies of the Total Eclipse to sold out sports stadiums,concerts and conferences,travel fueled so many memorable and important cultural conversations in 2024.We traveled to discover new cultures.We traveled to make

2、 connections.We traveled to recover and recharge.For us at Hilton,its both gratifying and inspiring to see just how much our guests benefit from these moments of shared human experiencemoments that transform lives,enhance our understanding of the world,ignite our sense of adventure,and celebrate the

3、 light and warmth of hospitality that unites us all.2025 is set to be the Year of the Travel Maximizerwhether their adventurous streak brings them to thrill-seeking journeys or restorative retreats,travelers are embracing a variety of experiences.No matter the type of vacation,from multi-generationa

4、l trips or solo excursions,the 2025 traveler spirit will be inspiring encouraging us all to make the most of our time on the road.At Hilton,were investing in the future to continue delivering the best stay experiences in the world,enabled by the extraordinary service of our dedicated team members.Ou

5、r 2025 Trends Report explores the impactful trends,people and conversations shaping travel and driving innovation at Hilton and across the industry.Cheers to a bright and adventurous year ahead!-CJN Subhead Section 1:New Vacation Trends Reshaping The Stay Go Getaways:The Rise of Adventure Tourism In

6、 2025,more travelers will trek towards thrilling,unique adventuresdriving their desire to take one-of-a-kind vacations.7 in 10 global travelers enjoy being active when they travel(69%).76%of respondents look for accommodations that offer a variety of experiences throughout their stay.Over a quarter