宜必思&Globetrender：任你去闯(Go get it)：2025年Z世代与Y世代旅游方式研究报告（英文版）（38页）.pdf

1、IBIS X GLOBETRENDER 1GO GET IT:How Gen Z/Y Will Travel in 2025In association withIBIS X GLOBETRENDER 2IntroductionAs the Global Brand President of ibis,I am delighted to introduce our new report,“GO GET IT:How Gen Z/Y Will Travel in 2025”,which delves into the evolving landscape of travel intent and

2、 the reasons that motivate people to explore the world.In an era where the desire to travel is stronger than ever,this report offers invaluable insights into why and how travellers are setting their sights on new destinations and prioritising meaningful experiences that shape who they are.Memories l

3、ast longer than material things and travel is one of the greatest meory makers.At ibis,we believe that travel should be about more than just the destination it should be about actively connecting with places,people and moments that inspire and delight us.For us,travel is about purpose and intent.We

4、understand ibis is rarely the destination,instead our role is to serve our guests intent seamlessly,ensuring convenience,comfort and great service.Our guests come for a meeting,event,gig,trip with friends or loved ones,to make their mark on the world and have the world make its mark on them.Our role

5、 in travel is to be where you need us to be,to get the essentials right and to look after you in our 2,600+hotels,because we know youll get the most out of your travels when we put the most into your stays.Whatever you came to an ibis for,well make sure you can GO GET IT!This report is about being a

6、ctive,choosing to go and do what you want,to see places that shape who you are,to grow,discover and belong.After all,this is what travel is all about and we are single-minded in our commitment to supporting and inspiring travel intent.We are proud to offer these insights that empower you to see the