日产汽车NISSAN MOTOR (NSANY) 2004年年度报告「OTC」.pdf

1、2004Annual ReportYear Ended March 31,2005 HIGHLIGHTSLETTER FROM CEO/COOEXECUTIVESPERFORMANCEWHO WE AREOUR WORKOUR WORLDFINANCIAL SECTIONCORPORATE DATAContentsFinancial Highlights1Letter from the President and CEO2Letter from the COO4Executives5Performance6Who We Are16Our Way18Automobiles22Sales Fina

2、nce28Industrial Machinery and Marine Business30Renault-Nissan Alliance31Our Work32Planning34Brand37Design38Marketing40Communications43Technology44Purchasing48Quality49Manufacturing50Control53Finance54Human resource56Our World58Japan60Europe61North America62China64General Overseas Markets66Financial

3、Section68Corporate Data106Subsidiaries and Affiliates106Corporate Officers109This Annual Report presents financial results for the fiscal periodending March 31,2005.The report also provides shareholderswith insight to Nissans management team.Through one-on-one interviews,various members of executive

4、 management,including Carlos Ghosn,President and Chief Executive Officer,discuss the philosophy and direction of Nissan.http:/www.nissan- InformationIR InformationEnvironment,Design,Safety and Technology InformationProduct Information(by Country)Product Information(Japan)Corporate Citizenship Inform

5、ationCorporateCitizenship Activitieshttp:/www.nissan- Filehttp:/www.nissan- Reporthttp:/www.nissan- Reporthttp:/www.nissan- WebsitesEnvironmentalReporthttp:/www.nissan- peoples livesMissionNissan provides unique and innovative automotiveproducts and services that deliver superior measurablevalues to

6、 all stakeholders*in alliance with Renault.*Our stakeholders include customers,shareholders,employees,dealers,suppliers,as well as the communities where we work and operate.This Annual Report contains forward-lookingstatements on Nissans future plans and targets,andrelated operating investment,produ