1、What matters most?Eight priorities for CEOs in 2024Forming the right agenda is not getting easier.Heres our annual attempt to cut through the clutter and zero in on things that matter to CEOs.CompendiumDecember 2023Cover image:Wang Yukun/Getty Images All interior images:Getty ImagesCopyright 2023 Mc
2、Kinsey&Company.All rights reserved.This publication is not intended to be used as the basis for trading in the shares of any company or for undertaking any other complex or significant financial transaction without consulting appropriate professional advisers.No part of this publication may be copie
3、d or redistributed in any form without the prior written consent of McKinsey&Company.What matters most?Its a question weve been investigating for a few years now(here are reports from 2022 and 2021).This year,were reminded that what matters most are family,friends,values,principles,and commitments.O
4、ne of our commitments is to CEOs.Its a tough job and getting tougher all the time.Just in the past few years,theyve had to cope with a global pandemic,busted supply chains,war,stubborn inflation,and many other disruptions.Any one of these is enough to derail a CEOs agenda.Taken together,its the most
5、 difficult operating environment we can remember.We talk to hundreds of CEOs every year,and many of our colleagues do the same.We admire how CEOs are leading their companies for the benefit of all stakeholders.Weve consolidated the views that have come out of these conversations and are pleased to o
6、ffer what weve heard about how companies can do better for society,communities,and employeesand the prosaic business of how they can pay for it all and reward investors too.Here are eight priorities for CEOs in 2024.Generative AI goes from proof of concept to scaleThe biggest story of this year(or d