Additiv：财富即服务(WaaS)构建案例（2020）（英文版）（13页）.pdf

1、July 2020|additiv1Our fundamental needs bubbled to the surface with incredible speed,changing our habits dramatically.Case in point,in the US we have seen a historical spike in savings to 33%which plainly shows how powerful our need for safety can be in particular in an overdebted society,especially

2、 when triggered suddenly and intensely.According to an OCBC study,2 out of 3 working Singaporeans do not have savings that last them beyond six months another warning sign.Things deemed impossible continue to unfold beneath our eyes especially in the financial world and also in our personal microcos

3、ms.When will things get back to“normal”?How long until we get back to familiar ground?THE PANDEMIC HAS HAD UNTHINKABLE SIDE EFFECTS ON THE WORLD,MANY OF WHICH WE ARE STILL PROCESSING AS A GLOBAL SOCIETY.It has had a deeply clarifying effect across many aspects of our lives.Build My Wealth:Capturing

4、the mass affluent marketHelping clients form the habit of saving makes them resilient and enables their financial well-beingJuly 2020|additiv2The messy middleSaving is one of those habits whose compound effect can have astonishing results,no matter how small the amount put away.Examples like Oseola

5、McCarty(19081999)have an immediate humbling but also empowering effect.She had begun to save almost as soon as she started working at age eight 1916.As the money pooled up in her doll buggy,the very young girl took action.I went to the bank and deposited.Didnt know how to do it.Went there myself.Did

6、nt tell mama and them I was goin.I commenced to save money.I never would take any of it out.I just put it in.Its not the ones that make the big money,but the ones who know how to save who get ahead.You got to leave it alone long enough for it to increase.When she retired in 1995,her hands painfully