1、The report on the value of sustainability perceptions to the worlds leading brands Sustainability Perceptions Index 2026Our teams have experience across a wide range of disciplines from marketing and market research,to brand strategy and visual identity,to tax and accounting.Unique combination of ex
2、pertiseBrand Finance,a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales,is the first brand valuation consultancy to join the International Valuation Standards Council.Our experts crafted standards(ISO 10668 and ISO 20671)and our methodology,certifie
3、d by Austrian Standards,is officially approved by the Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the worlds biggest brands to the test every year.Ranking brands across all sectors and countries,we publish over 100 reports annually.Quantifyi
4、ng the financial value of brandsBrand Finance was set up in 1996 with the aim of bridging the gap between marketing and finance.For 30 years,we have helped companies and organisations of all types to connect their brands to the bottom line.Bridging the gap between Marketing and FinanceAbout Brand Fi
5、nanceThe worlds leading brand valuation consultancyFor business enquiries,please contact:For media enquiries,please contact:+44 207 389 Brand Finance Sustainability Perceptions Index 3 2026 All rights reserved.Brand Finance Plc.ContentsForeword 5Robert Haigh,Strategy&Sustainability Director,Brand Fi
6、nance Views from the IAA 6Research Insights 7Sustainability as a Driver of Choice 8Sustainability Perceptions Scores 10 Across Countries Sustainability Perceptions Value 13Sustainability Gap Value 14Takeaways from Davos 2026 18Case Study:The Ocean Cleanup 21Methodology 25Our Services 29+Google overt