ADM：2023年全球消费趋势报告（英文版）（18页）.pdf

1、Global Consumer Trends Driving Market GrowthGlobal macro forces,the lingering pandemic,and new and rising social and economic tensions continue to cause individuals to evaluate and adjust their priorities.Consumers are rethinking what is truly important to them what they value,what they choose to pr

2、ioritize,and what they expect from others in life and in their consumption choices.As companies shift to manage increasing expectations around health and wellbeing,sustainability and food security,they look to signals in the marketplace to determine the relevance and evolution of key consumer driven

3、 trends.While there are a number of opportunities to which companies should pay attention,we have identified eight of the most important market growth drivers that point the way for innovation and renovation,now and into the future.This communication is intended for B2B use and no statements are mea

4、nt to be perceived as approved by regulatory authorities.Balanced WellnessEarth-Friendly ProductionTrust&TraceabilityExpanded Protein ChoicesModern Pet ParentingSocial ImpactExperiential EatingProactive PersonalizationSustainabilityHealth andWellbeingFood SecurityDemographicChangesEconomic&Political

5、 ImpactsShifting LifestylesTechnologicalAcceleration2023 Global Trends FrameworkDiscover more at ADM.com/trends8 Market Growth DriversConsumers approach to health and wellbeing is increasingly intentional and mindful with the goal of achieving balance across all parts of life,from the physical to th

6、e spiritual.They are more aware of how body performance,energy,keeping healthy and just“feeling good and happy”are attained through a synergistic approach to health and wellnesswith an emphasis on eating well and a deep connection between physical and mental health.Balanced WellnessInherently functi