1、Key trends and insightsCo-published annually by the World Intellectual Property Organization(WIPO)in partnership with the Luiss Business School(LBS),this second edition of the World Intangible Investment Highlights(WIIH)reveals that intangible investment in the global economy has grown well over thr
2、ee times faster than tangible investment since 2008,despite economic headwinds and business uncertainty.Investment in intangibles such as software and databases,intellectual property(IP),research and development(R&D),brands and design(see box1)now constitutes a large and growing share of world gross
3、 domestic product(GDP).Leadership in the global intangible economy is multifaceted:the United States of America(US)dominates in terms of absolute investment,Sweden leads in terms of intangible investment intensity(i.e.,intangible investment as a share of GDP)and India has recorded the fastest growth
4、.Software and data emerges once again as the fastest growing category of intangibles and this years special theme elaborates on the linkages between artificial intelligence and intangible and tangible investment(see box2).The WIIH 2025 and its underlying Global INTAN-Invest Database(July 2025)provid
5、e unprecedented statistics on cross-country investment both annual and quarterly spanning 27 high-and middle-income economies,including updated estimates for India(until 2022)and Japan(until 2023),and first-ever estimates for Brazil.Together,these 27 economies accounted for more than half of global
6、GDP in 2024.The dataset covers all intangible asset classes,including those assets not yet included in official statistics,thus helping to bridge data gaps and facilitate evidence-based policymaking(see annex).The seven stylized trends in intangible investment for 2025 are as follows.World Intangibl
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