1、 2024 International Food Information Council 2024 International Food Information CouncilAmerican Consumer American Consumer Perceptions of Perceptions of SnackingSnackingAugust 2024 2024 International Food Information Council 2024 International Food Information Council The International Food Informa
2、tion Council(IFIC)commissioned an online survey among U.S.consumers to measure knowledge,attitudes,and beliefs about snacking.One thousand adults ages 18 years and older completed the online survey from May 9-13,2024,and respondents were weighted to ensure proportional results.Totals may not equal 1
3、00%due to rounding.The Bayesian confidence level for the survey sample(n=1000)is 3.5,which isroughly equivalent to a margin of error of 3.1 at the95%confidence level.Callouts of statistically significant results are included where appropriate on slides displaying results.Something is statistically s
4、ignificant if the result cannot be attributed to random chance.Statistical significance in this report is only compared within each demographic group(e.g.,age,race,gender,etc.).METHODOLOGY 2024 International Food Information CouncilSUGGESTED CITATION:SUGGESTED CITATION:International Food Information
5、 Council(IFIC).2024 IFIC Spotlight Survey:American Consumer Perceptions of Snacking.August 2024.More than half of Americans(56%)replace traditional meals with snacking or by eating smaller meals,according to the 2024 IFIC Food&Health Survey.Emerging as its own eating pattern,snacking has become incr
6、easingly popular among consumers,especially Gen Z,Millennials,women,and those whose relationship status is single.While nutrition scholars have struggled to formally define the word snack,nearly all Americans tell us that when they eat or drink something between meals,to them,it is a snack.A rarity
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