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Vypr:2024英国消费者洞察报告:消费市场关键趋势及行业应对策略(9月版)(英文版)(96页).pdf

上传人: 白**** 编号:718485 2024-12-31 96页 4.81MB

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1、ContentsIntroductionMethodologyExecutive Summary124Health and WellnessIn BriefGrocery Sector:The Rise of Functional FoodsTakeaway:Convenience Meets HealthDining Out:Navigating Nutritional TransparencyIn Summary678101113Ultra Processed FoodsIn BriefConsumer Awareness and Understanding of UPFs Awarene

2、ss of UPF in the Grocery SectorAwareness of UPF in the Takeaway Sector Awareness of UPF in the Dine Out SectorCross-Sector ThemesIn Summary1516171821232526Circular EconomyIn BriefGrocery Sector:Packaging InnovationGrocery Sector:Food Waste ReductionGrocery Sector:Refill and Reuse Systems.Grocery Sec

3、tor:Sector Insights.Takeaway Sector:Sustainable Packaging SolutionsTakeaway Sector:Digital Ordering Optimisation.Takeaway Sector:Circular Supply ChainsTakeaway Sector:Sector Insights Dine Out Sector:Food Upcycling Dine Out Sector:Energy and Water Efficiency 282930323335363840424344Part 3:Circular Ec

4、onomyPart 2:Ultra Processed FoodsPart 1:Health and WellnessDine Out Sector:Waste Segregation and RecyclingDine Out Sector:Sector Insights In Summary464849Part 3:Circular Economy(continued)The future of the alcoholic drinks industry 2025In Brief Mindful Drinking Off-Trade Trends:Mindful Drinking at H

5、omeInsightful Divergence.On-Trade Trends:Mindful Drinking in Social Settings Exploring Alternatives:The Shift Towards Non-Alcoholic Options.Functional Drinks:Unpacking Consumer Behaviour and Market DynamicsFunctional Drinks:A Demographic Analysis Functional drinks:Marketing Implications Functional d

6、rinks:Key Consumption Times RTD:Market Dynamics RTD:Marketing Implications.Trends in Premium Alcohol Consumption Trends in Premium Preferences Implications for the Alcohol Market Economic Pressures and Changing Purchasing Habits Authenticity and the role of brands In Summary6869727475767778798081828

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根据报告的内容,本文主要探讨了食品饮料行业在健康、超加工食品和循环经济方面的趋势。以下是关键点: 1. **健康与福祉**:消费者越来越关注健康,选择功能性食品和饮料,注重营养透明度,但价格敏感度高。 2. **超加工食品**:消费者对超加工食品的关注增加,但存在认知混乱。行业需要平衡健康和便利性。 3. **循环经济**:消费者对可持续包装、减少食物浪费等循环经济措施感兴趣,但价格敏感。行业需要平衡可持续性和成本。 4. **消费者洞察**:经济压力改变购物习惯,消费者追求价值、便利和数字化。行业需要适应这些变化。 5. **酒精饮料**:消费者越来越关注健康,转向低酒精和无酒精饮料。行业需要适应这一趋势。 6. **总结**:行业需要关注健康、可持续性和数字化,以适应消费者变化。
功能性食品的兴起 消费者对超加工食品的认知 循环经济对餐饮业的影响
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