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1、ChairmanChairman s Statements StatementDearDear shareholders,shareholders,partnerspartners andand friends,friends,On behalf of Autohome,I am pleased to present our 2022 environmental,social andgovernance(ESG)report.Commitment to corporate social responsibility has alwaysbeen one of our core values,o

2、ne which has guided our steps in this era full ofchallenges and opportunities.As a leading company in the automotive internetindustry,we are also devoted to promoting the sustainable development of thebroader industry through our own corporate social responsibility efforts.Throughout the past year,w

3、e have made considerable progress on our environmental,social and corporate governance initiatives.In terms of environmental protection,weactively promoted in-depth cooperation with new energy vehicle brands and built abattery recycling trading system.We also launched the Autohome new energy spacest

4、ation and implemented forward-looking strategies in new energy,new retail andother business areas to reduce automobiles environmental impact.On the socialfront,we sought ways to improve employee welfare and wellness,enthusiasticallyparticipatedinpublicwelfareprojects,andcontributedtolocaleconomicdev

5、elopment and social harmony.Furthermore,we continue to strengthen ourcorporate governance and risk management mechanisms while strictly abiding bylaws and regulations to ensure business compliance.Going forward,we will remain dedicated to the concept of sustainable developmentand promoting the indus

6、trys green,intelligent and shared development.At the sametime,we will faithfully undertake Autohomes social mission,actively fulfill our socialresponsibilities,and create greater value for our employees,shareholders,customersand society.Finally,I would like to thank all of Autohomes shareholders,par

7、tners and friends foryour loyalty and support.We will continue to work hard to promote green car buyingbehaviors among consumers while also helping our customers innovate and thrive aswe improve their digital marketing capabilities,reduce costs and increase efficiency.Through our unremitting efforts

8、 to promote the industrys carbon reduction activities,we believe we are well-positioned to realize our double carbon goal while driving theecological development throughout Chinas automotive industry.Chairman and CEO of Chairman and CEO of AutohomeAutohomeMr.Quan LongMr.Quan LongContents01About this

9、 Report 202About Autohome4IntroductionKey ESG performance in 2022ESG honors and rewards in 202255803ESG governance9Statement of the Board of DirectorsESG governance frameworkCommunication with stakeholdersAnalysis of material issues1010111204Fulfilling product responsibility13Content quality assuran

10、ceEnhancing service qualityCultivating technological innovationConstant industry empowerment1417242605Strengthening the management foundation29Information security and privacy protectionStrengthening the integrity constructionAdvertising compliance managementIP managementSupplier management303538394

11、006Pursuing people-centered philosophy42Employees rights and interests protectionEmphasizing health and safetyAssisting coordinated development43464707Promoting green operation50Climate change responsePromoting the carbon peaking and carbon neutrality strategyOptimizing resource utilization51525608J

12、ointly working for a better home60Youth automobile public welfare activitiesPublic welfare activities for children and teenagers on traffic safetyEducation-related donations to remote areasHarmonious development between human and nature61626566Appendix68Appendix Index of ESG indicators of the Stock

13、Exchange of Hong Kong Limited69About this ReportAbout this Report0101This is the first ESG report prepared and released by Autohome Inc.(Autohome,the Company orwe)-the Environmental,Social and Governance Report 2022(ESG Report 2022，this Report),which objectively and fairly presents the Companys conc

14、epts,specific practices and key achievementsin environmental,social and governance matters.Reporting scopeThis Report covers information from January 1,2022 to December 31,2022(this year).To enhance thecomparability and completeness of this Report,part of the content may involve information before o

15、rafter this year.Reporting guidelinesThis Report is prepared in accordance with theEnvironmental,Social and Governance Reporting Guidein Appendix 27 to the Main Board Listing Rules of Hong Kong Exchanges and Clearing Limited(HKEX).Reporting principlesMateriality:Significant stakeholders and ESG issu

16、es they concern are identified in the preparation ofthis Report.These issues are disclosedin this Report according to their materiality.Quantitative:Key environmental and social performance indicators are presented in this Report in aquantitative manner.The measurement criteria,methodology,assumptio

17、ns and/or calculation tools forthese indicators in this Report,as well as the source of conversion factor,are described in theappropriate chapters.Consistency:Key performance indicators and the statistical methodology disclosed in this Report areconsistent from year to year unless otherwise indicate

18、d.Data sourceInformation in this Report is derived from relevant internal statistical statements,documents andreports of the Company,stakeholder surveys and interviews.Emission and energy usage indicators aremeasured and calculated in accordance with national regulations or international standards.C

19、urrencyAll amounts are presented in RMB unless otherwise stated.LanguageThis Report is released in simplified Chinese,traditional Chinese and English.Should there be anyinconsistency between the Chinese and English versions,the Chinese version shall take precedence.How to get this ReportThe electron

20、ic version of this Report is available at the website of HKEX(https:/www.hkexnews.hk)orthe website of investor relations of the Company(http:).For any suggestions andcomments about our ESG management,please feel free to contact us via .About this ReportAbout AutohomeESG governanceFulfilling Productr

21、esponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendixAutohome 2022 Environmental,Social and Governance(ESG)Report3About About AutohomeAutohome02026Service guaranteeHigh-quality contentMore than 400 thousand

22、 pieces of original content were developed in total,with more than 25 thousand contributed this year.100%of Companys products and services went through the verification process.A total of 1,633intellectual property rights,including patents,trademarks and copyrights,were obtained.100%of our personnel

23、 received information security training.100%of user complaints were handled.We had over 20 thousand automotive content creators,9.23 millioncertified car owners,and over 35 million followers on our platform.The overall annual customer satisfaction percentage was 94.8%,while the satisfaction rate for

24、 call center services reached 91%.About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromoting greenoperationJointlyworkingfor a better homeAppendixGreen conceptAutohomeCarbon Neutrality Action Report w

25、as prepared and released.The climate-related goal of achieving carbon neutrality by 2030 was announced.Environmental management targetswere set and activities toidentify climate change risks were carried out.Employee-centeredFemale employees accounted for 39%There was nouse of child labor or forced

26、labor,and 100%of our employees were covered by Chinas social security system.Training courses were delivered to employees in both online and offline formats,with an participation rate of100%and average training hours exceeding 38.5 hours.Social responsibilityThe donation of RMB 1,000,000 was made to

27、 public welfare activities nationwide.Autohome contributed 160 hoursto public welfare activities in Beijing.Autohome 2022 Environmental,Social and Governance(ESG)Report78ESG honors and rewards in 2022During the Seventh GuruclubGlobal Investment Carnival 2022,the Company received the Annual Golden An

28、nual Golden Award of Social Award of Social ResponsibilityResponsibility in the category of Best Listed Greater China Company.December 16,2022In the The third Annual Review of Listed Companies by Futu 2022,the Company was recognized as Enterprise with Enterprise with the Outstanding the Outstanding

29、ESG Governance ESG Governance Among Chinese Among Chinese Companies Companies Listed in Hong Listed in Hong Kong and the Kong and the United StatesUnited States out of nearly one thousand contestants.December15,2022XINHUANET,China Enterprise Reform and Development Society,and China ESG Research Inst

30、itute of Capital University of Economics and Business selected the Companys public welfare project of science popularization for adolescents as the Outstanding Outstanding ESG Innovation ESG Innovation CaseCase at the 2022 BoaoForum for Entrepreneurs.November 26,2022During the 2022 New Energy Vehicl

31、e Conference,the Company was awarded the honorary title of New Energy New Energy Technology Technology PioneerPioneer.August 27,2022About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromoting greenoper

32、ationJointlyworkingfor a better homeAppendixESG governanceESG governance0303Communication with stakeholdersWe connect with stakeholders via multiple channels in order to comprehend their needs,and we use thecollected feedback as a guide for the Companys ESG activity.Following is a list of the primar

33、y ESG-related concerns of major stakeholders and the channels from which these concerns were gathered.Key stakeholdersKey stakeholdersIssues concernedIssues concernedChannelsChannelsGovernments and Governments and regulatorsregulatorsClimate changeInformation securityAnti-corruptionInformation discl

34、osureRegulatory meetingsAutohome 2022 Environmental,Social and Governance(ESG)Report11Shareholders and Shareholders and investorsinvestorsClimate changeIntellectual property rightsCustomer servicesAnti-corruptionShareholders meetingsInformation disclosure(annual and interim reports,performance annou

35、ncement,corporate announcements at HKEX,information on the page of investor relations,etc.)EmployeesEmployeesEmploymentHealth and safetyDevelopment and trainingLabor standardsEmployee opinion surveyInternal communication meetings with employeesInternal corporate announcementsIndividual usersIndividu

36、al usersIntellectual property rightsCustomer servicesInformation securityAnti-corruptionCustomer satisfaction survey and follow-up callsDaily operation/communicationComplaints and feedbacksQuestionnairesSuppliers and partnersSuppliers and partnersSupply chain managementAnti-corruptionSupplier manage

37、ment policyPeer exchangeDealers and OEMsDealers and OEMsClimate changeProduct innovationAnti-corruptionDealer management policyOn-site investigationThe public and The public and communitycommunityCommunity investmentPublic welfare activitiesSocial mediaA3A2B8A4B6-1B5B3B6-2B4B2B6-4A1B1B7B6-3Fulfillin

38、g product Fulfilling product responsibilityresponsibility0404(1)Content quality assurance As the leading automotive service platform in China,Autohome has never lost sight of its purpose tofacilitate the robust growth of Chinas automotive sector.We are devoted to become the platform ofchoice for cus

39、tomers to buy and sell cars.To attain this objective,the Company employs the followingthree strategies:First and foremost,we prioritize content quality assurance and stress on providingusers with accurate,useful,and exhaustive information about automobiles.Second,we actively listen toand respond to

40、consumer input in order to continuously enhance the user experience.Thirdly,westrengthen our capacity for independent innovation to advance the automobile sector.The content businesss objective is to become the most prominent automotive platform in China,providing clients with the most professional

41、and factual automotive information.Taking into account ofour business characteristics,we aspire to establish a competent content security team,manageassurance for our products and services,and assume the primary responsibility for the automotivecontent service platform.We routinely review new conten

42、t,including keywords,images,and other formsof information.We also collaborate with highly skilled audit professionals to conduct daily contentaudits.We collaborate with qualified review vendors to audit new content in real-time based on themost recent review guidelines.Diversified contentDiversified

43、 contentThe company adheres to the three more strategy,i.e.,the strategy of more people,more content,andmore scenarios.The platforms material is separated into four categories:i.e.,occupationally-generatedcontent(OGC),professionally-generated content(PGC),user-generated content(UGC)and AI-generatedC

44、ontent(AGC),thereby providing users with a full-chain content service ecology.Our unique content is created by our industry-leading editorial staff in terms of scope and depth ofknowledge.The OGC team is comprised of seven divisions:rim information,vehicle evaluation,newenergy vehicles(NEV),vehicle

45、modification,video material,and vehicle model library.OGC provides anobjective review of automotive items,allowing consumers to make quicker and more informedselections.Occupationally-generated content(OGC)OGC has a more authoritative and professional tone thanother content kinds.The team that gener

46、ates originalcontent consists of 136 skilled and devoted editors.Theteam has together produced more than 400 thousandpieces of content,achieving outstanding results with over64 billion cumulative article reads and 9.5 cumulative videoviews.Our websites vehicle model library contains 95percent of all

47、 available vehicle models.More than fiftyautomobile-related video programs have been released bythe company,spanning eleven auto-related topics.About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromoti

48、nggreenoperationJointlyworkingfor a better homeAppendix14As the demand for new energy vehicles continues to rise,we are in the vanguard of constructing asystem of new energy vehicle data and content with five major functions:a search engine for new-energy-vehicle-related data(such as endurance,energ

49、y consumption,charging efficiency,and batteryperformance attenuation),a personalized selection service,a virtual experience of intelligent technologyconfiguration,a vehicle control video application,and an intelligent car selection mode.The systemintends to deliver a premium selecting experience for

50、 new energy vehicles.Concurrently,we havemodified and enhanced the new energy platform in order to establish an aggregation platform thatincludes new energy vehicle statistics,evaluation,information,video,and other content to assistcustomers in making purchasing decisions.By virtue of the companys l

51、ong-standing reputation andcumulative user popularity,we hold a leading position in the automobile industry in terms of contentcreation.EnhancingEnhancing contentcontent managementmanagementThe companys audit platform encompasses all goods products and services(excluding professionalaudit of finance

52、 and other qualifications).We have established a comprehensive set of auditingprocedures for images,text,audio,video,live broadcasts,instant messaging,etc.,relying on thecompanys internal content security team,which has years of experience with quality control.Inaddition,we cooperate with the market

53、 leader in auditing and integrate its high-quality machine audit,human audit,etc.The rule content review prior to release is required for all account and content categories.Throughtwo rounds of preliminary review at the back-office end,quality inspection on a percentage of material,and inspection at

54、 the front-office end,we reduce the likelihood of content violations during the contentreview procedure.For the user behavior risk control,we built the Chedun system to evaluate and identify the frequencyand severity of violations in user account behavior in order to establish if the account is a ri

55、sk accountand if it must be classed as a blacklist account.The preventive actions include an account ban andnotification to the relevant authority.Our platforms product design includes a user-reporting interfacethat allows users to file concerns at any time.After receiving a complaint or report,the

56、back-office endanalyzes and assigns the complaint to the appropriate business department for handling.When thecomplaint is resolved,we communicate the outcome to the reporter.We conduct closed-cycle reportmanagement using these methods.About this ReportAbout AutohomeESG governanceFulfilling Productr

57、esponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix16(2)Enhancing service qualityThe company consistently adheres to a user-centered and service-oriented philosophy and provideseffective and prompt suppor

58、t to users.Service quality control measures encompasses the entire userexperience process,including service standards and efficiency,as well as customer satisfaction anddemands.Service quality management structureService quality management structureTo continually enhance the quality of customer serv

59、ice,the Company has established a user experiencecommittee with the following structure:Optimizing user experienceOptimizing user experienceAs Chinas leading automotive content platform,user experience has always been the cornerstone of ourcontent business.To assure and enhance user experience and s

60、atisfaction,we monitor products basedon the results of user satisfaction surveys conducted through core market penetration channels.User Service TeamUser Research TeamFront-line OperationFront-lineAgent TeamBusinessSupport TeamQualityInspt.Team400-hotlineAgent TeamIM OnlineAgent TeamBusinessTeamOper

61、ation GuaranteeOperation Mag.TeamBusiness Mag.TeamTrainingOperationManagementQualityControlDirector of User Experience CommitteeExecutive SecretoryMembers of User Experience CommitteeOEM GroupDealer GroupUsed Car GroupC-end and Middle-officeProduct R&DInformation GroupAutomotiveEcosystem GroupExperi

62、enceGroupUser Operation GroupAutohome 2022 Environmental,Social and Governance(ESG)Report17User experience feedback group of AutohomeWe believe that employees,as product creatorsand users,can help us get to the bottom of theproblem.We built an effective internal feedbackchannelforemployees,namelythe

63、userexperiencefeedbackforum,togatherandincorporate employees recommendations andideas in a convenient manner.The group servesas an effective forum for discussing,reporting,and dealing with difficulties.The group chatfocusesoncollectingstrategicproposalsproduced by internal personnel as well as deali

64、ngwith problems as they arise.Employees canprovide feedback on product experience issuesand communicate ideas with professionals incharge of the indicated items.Employees canalso submit their findings to the feedback center.Problems can be discovered early and dealt withefficiently through either of

65、 these methods.Sincethe launch of the feedback program,an averageof over 3,000 feedback messages and ideas havebeen received,with 100%of them being handledper month and a suggestion adoption rate ofroughly 20%.On average,more than 3,000pieces are received every monthrecommended20%The feedback has be

66、en processed100%Case:Employee feedback program on user experienceAbout this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix18The Company constantly

67、 investigates additional opportunities to increase the service efficiency.As AIcontinually improves search relevance,users experience an increase in overall search efficiency.Inaddition,the expansion of the vehicle on has significantly improved the effectiveness of automobileselection.Case:Search se

68、rvice upgrade for a better experienceWe carried out an overall iterativeupdate of the search system in the thirdquarter of 2022,primarily optimizingsearchsemanticvectorization,upgrading the visual experience at thefront-end,and implementing iterativecommoditization.User satisfaction forsearch result

69、s matching increased to 99percent after the change.User satisfaction 99%Autohome 2022 Environmental,Social and Governance(ESG)Report19Case:One-stop comparative test drive serviceOn September 5,2022,the company launched a one-stop comparative test drive service for a variety ofcar models,allowing use

70、rs to easily test drive,thoroughly experience vehicle performance,andmakequickpurchasedecisions.Userscanexperiencevehiclehandlingandintelligentconfiguration in different test drive sections duringthe test drive and fully understand the technicalparametersofthevehiclemodelthroughtheexplanation provid

71、ed by the Autohome AI test drive.Our test-drive experience personnel attend to theneeds of customers and promptly answer theirquestions.Userscanmakeabetterpurchasedecision in less time after testing and driving severalmodels at once.We currently have several test-driveservice centers in Shanghai,all

72、 of which are locatedin major urban areas.Our ultimate goal is to offer anovel door-to-door test-drive experience.Shanghai Autohome Test Drive TeamWe conducted bench testing to provide customerswith energy consumption data for new electricvehicles on more complex road conditions.Theresults of the be

73、nch testing are available on ourwebsite.We collected various data during the benchtesting,including the road spectrum of Beijingsurban roads,highway conditions,and comprehensiveroad conditions.We were able to avoid the influenceof drivers,changes in road conditions,and otherexternal factors by using

74、 renowned German powermeasuring machines.It now takes only three monthsto complete energy consumption testing on nearly100 vehicles,covering the majority of the new energyvehicles available on our website.In the future,we plan to gradually expand thecoverage of road conditions in key cities across t

75、hecountry to provide users with more functional data.The site of bench testingWe continually expand the scope and quality of our automotive services.Our users,for example,can usetest drive and AI narration services to compare similar vehicle models from other brands,gaining first-hand driving experi

76、ence.Another example is our extensive vehicle selection and purchasing guidance,which includes energy consumption testing,vehicle condition assessment,policy interpretation,andselection guidance.This way,users can gain a thorough understanding of the product performance andthen make more informed de

77、cisions.Case:Bench testing of NEV energy consumptionAbout this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix20Considering the growing transaction

78、s and circulation of used cars,the company has launched avideo series,Used Car for Sale.This series includes useful tips for used car transactions,theinterpretation of interim policies,and specific model selection advice for both sellers and buyers.At the moment,the Used Car for Sale series airs 10

79、episodes per month on average.Used Car for Sale seriesCase:Used Car for Sale Video SeriesAutohome 2022 Environmental,Social and Governance(ESG)Report21With a broader service scope and higher service quality,the company has actively integratedtheresourcesoftheentireautomotiveservicechaintofurtheropti

80、mizecustomersexperiences in selecting,purchasing,and using vehicles.The common issues of traditionaloffline used car trading include inconsistent dealer service quality,ambiguous retail pricingpolicies,questionable condition of used cars,etc.In order to solve these problems,we usedata models that ac

81、curately match buyers and sellers.The use of a data model results in anincrease in the number and quality of sources.Furthermore,we have established a one-stoptrading system for used cars that provides selection,test drives,payment by instalments,and after-sales services for used cars.Autohomes one-

82、stop used car trading platformAutohome,and Ping An Group have gathered the efforts and resources toaccelerate the construction of the one-stop trading platform for used cars.Regardingbuyers,they now have access to a complete service chain,starting from the carselection and purchase to the car regist

83、ration and maintenance.For sellers,weaccurately predict their car purchase intention,therefore redirecting them to the usedcar platform,as well as effectively matching OEM products with user needs.Since theestablishment of the one-stop trading platform for used cars,users interest hasincreased by fi

84、ve times.The number of cars viewed per capita has been reduced from15 to 10.Case:One-stop used car trading platformAbout this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkin

85、gfor a better homeAppendix22 Responding to users demandsResponding to users demandsCustomer service quality control is extremely important to the company.Customer service personnelprovide services to users in strict accordance with theCustomer Service Centers Service Manual.Toensure that our service

86、s are truly customer-oriented,the service quality control specialist conductsregular spot checks on first-line service quality and pushes personnel involved to improve it inaccordance with internal policies such asRegulations on Quality Inspection Ratio of Customer ServiceCenter,Quality Inspection S

87、tandards of Customer Service Center,andQuality Inspection Process ofCustomer Service Center.Listening to user feedbackWe value user feedback and experience.Our customer service representatives record user feedback andsuggestions in work orders and prepare a report that includes a summary of suggesti

88、ons.The reportthen is emailed to the relevant business departments.We quickly respond to urgent messages andprovide feedback on non-urgent messages weekly.The Customer Service Center uses the collectedsuggestions to improve Companys products and services in collaboration with appropriate departmentp

89、ersonnel.Resolving user complaintsWe have launched 400 customer service hotlines,an online IM customer service system,corporateWeChat,and other complaint channels in order to respond to user complaints quickly and effectively.When the Customer Service Center receives a complaint from a user,the pers

90、onnel will reassure thecustomer,gather information,create a work order,and handle the complaint.After determiningresponsibility,the work order will be sent to the appropriate departments.In exceptional cases,theLegal Department will be called upon.We take complaint handling seriously,providing immed

91、iatefeedback for regular cases,we respond in 1-2 working days for problematic cases,and we send ananswer in 2 working days for special cases.We have implemented a comprehensive and efficientcomplaint-handling mechanism that allows us to respond quickly to user complaints and feedback.As of December

92、31,2022,the Company had handled a total of 23,637 batches of user complaints,with acomplaint acceptance rate of 100%;a satisfaction rate of 91%for manual service via the telephonechannel;and a 24-hour closure rate of 94.8%,with an average closure duration of 6.6 hours.Case:UEC feedback platformThe c

93、ompany has established a UEC feedback platform to collect user inquiries and suggestions.The feedback and suggestions received are classified by product line and questionnaire type,andare broadly classified into three categories:enquiries/complaints,BUG,and requests.The systemroutes work orders to t

94、he Operations Department for follow-up,where customer servicerepresentatives handle inquiries and complaints.After customer service personnel confirm withusers,the system transfers bugs and requests to the Technical and Product Department forsubsequent verification and resolution.Depending on the si

95、tuation,all responses and resolutionreports will be consolidated into daily/weekly/monthly reports.Autohome 2022 Environmental,Social and Governance(ESG)Report23In addition to responding to complaints and suggestions,we make phone surveys on a regular basis andcarefully consider public opinion acros

96、s the Internet.External public opinion channels,jointly operatedby the Media Team,the Product Publicity Team,the Customer Service Center,and business departments,form a comprehensive and efficient process for collecting,responding to,and handling suggestions andopinions.(3)Cultivating technological

97、innovationAs a big data-driven automotive technology company,the Company has made consistent efforts toincrease investment and strengthen technical innovation in application system R&D and digitaloperation management.Following the customer-oriented strategy in our system architecture,wecreated a pow

98、erful and scalable technology platform powered by AI,big data,and cloud technology,dedicated to delivering a full range of services in car selection,purchase,usage,and exchange.This hasresulted our Company to create many products,that are personalized,convenient and user-friendly.To meet users deman

99、ds for digital transformation,the Company leverages its technical strengths andfocuses on improving product quality.We rely on AI and 3D technology research and development.Withthe use ofartificial intelligence,big data,and cloud computing,we have launched a number ofinnovative digital products for

100、OEMs,including CarSmart Cloud,CarSmart Library,Brand Privateer,andVI Sales Champion Magic.Moreover,we continue to provide value-added services to distributorsthrough digital marketing solutions that cover 12 products.In addition,the Company has launched the Internets largest vehicle model library,mo

101、torcycle modellibrary,and used car model library,as well as 3D tuning tools,in order to fully satisfy users demandsand extend car service life cycle.Case:Tuning channel of Autohome and 3D tuning configuratorWe created a 3D car tuning configuration tool to meet users demands for a one-of-a-kindperson

102、alized car tuning experience.We also created a 3D tuning tools own social ecology byincorporating the metaverse concept.That is,users can create a one-of-a-kind personalized trendvirtual car while also making friends with like-minded and similar tastes.The 3D configurationtuning tool also serves as

103、an important platform for connecting users and enterprises.The toolgenerates functional data for the enterprise by identifying which type ofproducts users demand.Autohome 3D tuning configuratorAbout this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management fo

104、undationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix24In response to the national low-carbon strategy,the Company has developed the Energy SpaceStation,the Simulation Data Query Tool for New Energy Vehicles,the EV Intelligent Cloud Big DataPlatform

105、,and other achievements in independent and cooperative R&D.We have made continuedefforts to educate the public about the new energy vehicle technology.Case:Energy Space Station empowered by metaverseOn September 5,2022,Autohomes first Energy Space Station was launched in Shanghai.TheEnergy Space Sta

106、tion,the worlds first one-stop car viewing platform.The station provides animmersive car viewing and test drive opportunity for the public via holographic naked-eye 3Dtechnology and other interactive digital technologies.Users can fully understand the internalstructure and technical features of new

107、energy vehicles and make a purchase decision moreefficiently.The platform has realized the entire customer experience,including car selection,testdrive,and purchase,which has received widespread praise from automobile consumers andindustry professionals.Autohomes Energy Space Station in ShanghaiCase

108、:ExclusivestrategiccooperationagreementbetweenAutohome and BitneiTheCompanyenteredintoathree-yearexclusivestrategic cooperation agreement with Beijing BitneiCorp.,Ltd(Bitnei)on August 5,2022.We worked closelywith Bitnei on the application of new energy simulationdata in vehicle information,owner ser

109、vice,used carevaluation,andotherscenarios,developingandlaunching the new energy vehicle simulation data querytool,batterydetectiontool,newenergyvehicleperformance index ranking,and new energy vehiclereport,as well as continuing iterative optimization.Wedeveloped the EV Smart Cloud big data platform

110、projectin November 2022,which tracks and displays the actualuse effect of new energy products from various hostplants.The platform collects data statistics,analyzes it,and provides insight,as well as conclusions about themarket situation,competitive relationship,user demand,audience insight,etc.The

111、Cloud can also be used formarketing and customer service decision and datasupport.Exclusive strategic cooperation agreement signing ceremony between Autohome and BitneiAutohome 2022 Environmental,Social and Governance(ESG)Report25Based on Companys core competitive advantages in marketing,research,te

112、chnology,and digitalization,as well as its long-established brand,we are able to connect the upstream and downstream of theautomobile industry.We are working to establish industry standards in collaboration with industryassociations and authoritative data institutions,drawing on our experience with

113、data,algorithms,andmodels.We have made consistent efforts to develop innovative products and business models,therebygreatly improving industry efficiency and sustainability.(4)Constant industry empowermentCase:China Auto Forum 2022The China Auto Forum,organized by the China Association of Automobile

114、 Manufacturers(CAAM),took place as planned in Shanghai from November 8 to November 10,2022.The forum was heldunder the theme Cohesion,stability,and future as the largest and highest-level comprehensivesummit of the automotive industry in 2022.Mr.Quan Long,Chairman and CEO,attended thesummit and disc

115、ussed current industry trends with leaders of national ministries andcommissions as well as heads of automotive companies.Mr.Bibo Xiang,Chief Technology Officer(CTO),delivered a keynote speech and released theInsight on Automotive Consumer TrendsinChina,which was based on Autohome platform data.The

116、report reflected consumer needs,analyzed current enterprise development,and provided insight into the rise of Chinese brands inthe new energy vehicle industry.Closed-door summit of the China Auto Forum 2022About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe

117、management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix26Case:818 Global Auto FestivalSince 2019,the Company has held the 818 Global Auto Festival for four consecutive years in orderto boost consumer confidence in the automobile market an

118、d promote the sustained developmentof Chinese car makers,with the goal of jointly building an IP in the automobile industry.Thefestival was celebrated in various cities through online auto shows,gala nights,car modelcontests,industry summits,and auto shows.The gala night in 2022,themed Autohome 818-

119、Focus on the Future,co-hosted by CCTV,highlighted the changes brought about by technologyand digitalization in the industry.To encourage rapid digital transformation and upgrading of theautomobile industry,we presented scientific insights on the industrys future at the gala.As ofAugust 18,2022,the g

120、ala had received 12.7 billion views on the Internet,with long videosreceiving over 100 million views and short videos receiving 730 million views,as well as 192trending hashtags on social media platforms and 129 trending hashtags on Weibo alone.The Gala Night Themed on Autohome 818 Focus on the Futu

121、rein 2022Case:Future Automotive Industry Strategist ProgramIn December 2022,we launched the Future Automotive Industry Strategist program in jointefforts with Peking Universitys Guanghua School of Management and the CAAM.This programbrought together senior management from OEMs and component supplier

122、s,founders ormanagement and decision makers from technology companies,major decision makers fromsmart transportation and smart travel companies,senior management from traditional energyand renewable energy companies,senior management from financial institutions,and investorsfrom investment firms,all

123、 of whom have a long-term interest in the automotive industry.TakingadvantageoftheGuanghuaSchoolofManagementsacademicstrengthineconomicmanagement and industry,Peking Universitys edge in basic disciplines,and the developmentmomentum of new engineering,the program is designed to cultivate talents who

124、specialize in theindustry and have a mindset geared toward industrialization,informatization,urbanization,andagricultural modernization.The program aims to accelerate Chinas automotive industrysdevelopment.Autohome 2022 Environmental,Social and Governance(ESG)Report27The emergence of new energy vehi

125、cles presents the automotive industry with both an opportunity and achallenge.Using our industrial resources and digital capabilities,we assist industry players in seizingopportunities and overcoming challenges,exploring the new energy vehicle market,developing cutting-edge strategies for the new en

126、ergy vehicle sector,and continuing to empower the development of newenergy vehicles across the value chain.Case:China EV100 Forum 2022As an official partner of the 2022 China EV100 Forum,Autohome participated in forum activitiesand delivered a keynote speech titledNew Pattern and Opportunities for U

127、sed New EnergyVehiclesat the New Energy and Intelligent Vehicle Aftermarket Forum from March 25 to March 27,2022.We released the Autohome Research Institutes Report onUsed New Energy Vehicles,whichdrew over 230,000 viewers during the live broadcast.The forum was organized in partnership withChina EV

128、100.On the forum,we expressed our concern about the development of new energyvehicles and presented the findings of our research on the industrys current situation anddevelopment trends.China EV100 Forum 2022About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningth

129、e management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix284Strengthening Strengthening the management the management foundationfoundation0505We have always adhered to the management philosophy of creating a strict compliance culture ando

130、ptimizing cooperation,and on that basis,we have made sustained efforts to strengthen informationsecurity protection,integrity building,advertising and intellectual property management,and suppliermanagement in general.We strive to achieve the corporate vision of becoming the worlds largestautomotive

131、 consumer and service platform.We take information security and user privacy seriouslyand have established a comprehensive internal system and security management structure toconstantly improve the technical level and management capability of our security operations whilestrictly abiding by the law.

132、To improve compliance management,we established a comprehensive andefficient compliance system and provided training on its implementation.To ensure sustainabledevelopment,we have established values of openness,fairness,and justice.The Company strictly adheres to theCybersecurity Law of the Peoples

133、Republic of China,theDataSecurity Law of the Peoples Republic of China,thePersonal Information Protection Law of the PeoplesRepublic of China,theProvisions on the Administration of Algorithm-generated Recommendations forInternet Information Servicesand other laws,regulations and industry norms,and h

134、as established acomprehensive and systematic internal management system for information security,such as theAutohome Information Security Policy,theAutohome Information Security Strategy,theAutohomeInformation Security Norm,theAutohome Information Security Standard,theAutohome Data SecurityManagemen

135、t Policy,theAutohome Data Security Management Policy,theAutohome Data SecurityManagement System,the Autohome Data Leak Prevention Management Specification,andtheAutohome User Rights Protection System,which clarify the objectives,principles,security frameworkand specific security requirements for our

136、 information security management,which are then approvedby senior management and released via email,the OA system,and the Autohome APP system.InformationInformation securitysecurity managementmanagement structurestructureTo strengthen information security even further,the company established the Aut

137、ohome SecurityCommittee,which consists of following sub-committees:network,data,algorithms,content,product,government regulation communication,etc.,to jointly build an efficient information securitymanagement system.The Security Committee,as the highest body to deal with all aspects ofinformation se

138、curity,is led by the Vice President of Content Security as the Director,and the CTO and theVice President in charge of enterprise clients and consumer services as the Deputy Directors,and theExecutive Secretary and members of the sub-segments are all middle-level managers or above.Toensure rapid dec

139、ision making,robust execution,precise and closed-loop management of informationsecurity issues,the Committee has established daily operational procedures,emergency responsemechanisms,and a dedicated working group for major events.(1)Information security and privacy protection30About this ReportAbout

140、 AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix Information security control measuresInformation security control measuresThe Company has implemented a number

141、 of technical means and control measures to ensure thesecurity of the network and database management system,based on a scientific and meticulous systemdesign and collaborative management structure.Firewall protectionThe internal network access level is determined by security and function ranking sy

142、stem.Critical networkzones are separated using Firewall.Access controlServers are managed in a unified manner through the bastion host.The bastion host and theO&M terminal conduct strict identification and authentication.The audit records are stored onthe backup server.Autohome 2022 Environmental,So

143、cial and Governance(ESG)Report31Monitoring and warningSecurity and network equipment,as well as server is monitored by the monitoring system in acentralized manner.When the threshold value is reached,the alarm is triggered.Intrusion detectionThe threat awareness platform has been deployed to detect

144、network attacks,by reviewing thenetwork and host logs.It employs a host intrusion detection system to detect and preventinternal users from connecting to the external network.Vulnerability managementThe security vulnerability response platform performs regular host vulnerability testing.Whena securi

145、ty vulnerability is detected,a security work order is created to address the vulnerabilitypromptly.Case:Collaboration with Butian vulnerability response system to improve the cybersecurity of AutohomeSince 2016,the Company has collaborated with Butian,a leading security vulnerability responsesystem

146、in China,to establish a dedicated Security Response Center(SRC).We have received alarge amount of information on security vulnerabilities since the launch of SRC,and by collectingand fixing them,we have effectively improved the security of our information systems,protecteduser information,and reduce

147、d security risks.Meanwhile,we reward employees who detectnetwork vulnerabilities and encourage more people to contribute to our cybersecurity.We hadpaid nearly RMB 0.6 million in bonuses to employees who detected vulnerabilities as of December31,2022.ProtectingProtecting useruser privacyprivacy anda

148、nd securitysecurityThe Company always prioritizes the protection of users rights and the security of their personalinformation.We insist on tracking and managing the entire life cycle of users personal information,fromcollection to transmission,storage,usage,exchange,and destruction,and we strictly

149、adhere to theprinciple of minimum permission requests in our applications in order to protect users informationsecurity.TheUser Agreement and Privacy Policyhave been established in this regard.We alsoemphasize the rights of users as data subjects in these policies to help them make accurateauthoriza

150、tion decisions.32About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendixWhenWhen gaininggaining accessaccess toto a a usersusers personalpersona

151、l information,information,thethe systemsystem willwill issueissue severalseveral promptsprompts andand requestrequestauthorizationauthorization.TheThe collectioncollection ofof personalpersonal informationinformation fromfrom usersusers is is basedbased onon thethe specificspecific businessbusiness

152、andandscenarioscenario inin whichwhich thethe useruser is is involved,involved,andand onlyonly thethe informationinformation requiredrequired byby suchsuch businessbusiness andand scenarioscenario is isgatheredgathered.ToTo ensureensure thethe minimumminimum necessitynecessity ofof datadata collecti

153、on,collection,allall typestypes ofof informationinformation collectedcollected areare strictlystrictlyevaluatedevaluated internallyinternally andand testedtested andand confirmedconfirmed byby a a thirdthird partyparty securitysecurity companycompany.FollowingFollowing useruser consent,consent,theth

154、e CompanyCompany collectscollects andand usesuses personalpersonal informationinformation inin accordanceaccordance withwith privacyprivacypoliciespolicies andand provideprovide necessarynecessary businessbusiness servicesservices.DuringDuring thethe service,service,thethe CompanyCompany takestakes

155、variousvarious technicaltechnicalmeasuresmeasures toto securesecure personalpersonal information,information,suchsuch asas encryptedencrypted oror anonymousanonymous storagestorage ofof personalpersonal data,data,strictstrictdatadata accessaccess controlcontrol mechanisms,mechanisms,andand multiplem

156、ultiple identityidentity authenticationauthentication technologies,technologies,toto ensureensure thetheconfidentiality,confidentiality,fairness,fairness,effectiveness,effectiveness,andand retrievabilityretrievability ofof datadata processingprocessing systemssystems.UsersUsers cancan viewview theth

157、einformationinformation collectedcollected inin thethe APPAPP andand requestrequest datadata export,export,correction,correction,andand deletiondeletion fromfrom thethe CompanyCompany.WhenWhen thirdthird partiesparties areare entrustedentrusted withwith processingprocessing usersusers personalperson

158、al informationinformation oror personalpersonal informationinformation is issharedshared withwith thirdthird partiesparties inin thethe coursecourse ofof applicationapplication servicesservices andand operations,operations,thethe CompanyCompany willwill identifyidentifysecuritysecurity andand privac

159、yprivacy risksrisks inin eacheach scenarioscenario andand taketake stepssteps suchsuch asas informinginforming users,users,exposingexposing thirdthird partyparty logos,logos,andand signingsigning DataData ProcessingProcessing AgreementsAgreements andand DataData SharingSharing AgreementsAgreements w

160、ithwith thirdthird partiesparties toto clarifyclarify bothbothpartiesparties responsibilitiesresponsibilities.WhenWhen usersusers cancelcancel theirtheir accounts,accounts,thethe systemsystem willwill completelycompletely deletedelete allall theirtheir personalpersonal informationinformation toto en

161、sureensurethatthat theirtheir rightsrights areare protectedprotected.Sincethe enactmentofthePeoples RepublicofChinasCryptographyLawandtheimplementation of related standards and algorithms,sensitive personal information in databasesmust be encrypted in accordance with regulatory requirements.As a res

162、ponse,the Companyintroduced database encryption middleware to further improve the efficiency,stability,andreliability of encryption,as well as to ensure the subsequent update and upgrade of sensitive dataencryption algorithms.We have also improved database encryption tools by adding newencryption to

163、ols while maintaining the original encryption API.The new encryption tools havesignificantly improved the dependability and sustainability of user information encryption whilealso protecting user privacy.Case:Providing more technical options for user information encryption,and offer continuous suppo

164、rt for transformation and upgrading of encryption technology Regular external auditsRegular external auditsIn order to achieve safe operation in accordance with laws and regulations,the Company takesresponsibility for enterprise information security,conducts self-inspection on compliance on a regula

165、rbasis,and rectifies problems identified in strict accordance with the time frame.To protect data,thecompany adheres to the industrys highest standards and accepts regular audit and verification by thirdparties.We will hire an external third-party security company to conduct a comprehensive penetrat

166、iontest of all our network information systems at least once a year in order to identify and address securityvulnerabilities and risks.In addition,at least once a year,we will engage an external third-party securitycompany to conduct a compliance check on users personal information protection for al

167、l of our activeAPPs in order to identify and fix problems related to personal information and privacy protection.Thisyear,we completed the penetration test and compliance check on personal information protection.Allidentified vulnerabilities and problems have been repaired and resolved.Meanwhile,we

168、classify protection objects using our own systems and business,and we finish filingclassification protection.The filing system encompasses all of the Companys information systems.Suchfull-scale coverage ensures that the level corresponds to the systems actual situation.We hire a qualifiedagency to e

169、valuate all third-and second-level filing systems for classified cybersecurity protection on anannual and biennial basis.All of our third-and second-level systems passed the assessment in 2022.Training and publicityTraining and publicityTo increase awareness of information security and privacy prote

170、ction,the Company provides privacy andinformation security training to all employees at least twice a year,including offline training and onlinelectures.On our internal online education platform,we launch information security training courses forall employees,with content covering cybersecurity awar

171、eness,data compliance,and personalinformation protection.We interpret relevant laws and regulations and provide a recap of corporatecompliance solutions to keep all employees from breaching information security protection.Autohome 2022 Environmental,Social and Governance(ESG)Report33Autohome Informa

172、tion Security trainingFurthermore,the Company distributes a monthly journal on information security to all employees,covering a wide range of topics such as security awareness,our security requirements,technical securityknowledge,and security compliance requirements.The awareness of all our personne

173、l on risks relatedto privacy protection and information security has been continuously enhanced through daily publicityand the occasional release of risk tips,and the ability to identify and prevent risks has been significantlystrengthened,laying a solid foundation for the construction of a comprehe

174、nsive and efficientinformation security management system.Autohome Information Security training35About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better hom

175、eAppendix ComplaintsComplaints andand adjustmentsadjustmentsThe Company has put in place a mechanism for consultations and complaints about personalinformation,as well as a process for handling complaints.ThePrivacy Policyspecifies and provides validmeans and procedures for enquiring,deleting and co

176、rrecting user information,revoking consent,andlogging out,and expressly states that no unreasonable terms shall be imposed for the aforementionedrequests.We receive and respond to personal information consultations and complaints in a timelymanner via our customer service hotline,online customer ser

177、vice in our applications,and dedicatedmailbox.We keep records of the receipt and handling of complaints and reports on users personalinformation,and contact these users on a regular basis.The Privacy Policy of Autohomehttps:/ Company abides by the code of business ethics and industry guidelines,and

178、strictlyfollows theCriminal Law of the Peoples Republic of China,the Foreign Corrupt Practices Actand other external laws and regulations.We have formulated a comprehensive and detailedinternalmanagementsystemsandrequirements,suchastheAutohomeEmployeeHandbook,theAutohome Code of Ethics and Business

179、Conduct,theAutohome Red,Yellowand Blue Cards Penalty System,and theTen Rules of Self-Discipline for AutohomeEmployees,which are designed to regulate employees business ethics and behavior.TheCompany has also taken practical measures against bribery and corruption,and clarified thepenalty standards a

180、nd procedures for violations of the law,so as to fundamentally preventimproper business practices such as influence peddling,and create a clean workingenvironment.(2)Strengthening the integrity constructionAutohome 2022 Environmental,Social and Governance(ESG)Report35Define punishment standards and

181、procedures for employees violation of regulations.0304Regulate the behavior of employees and educate them on integrity at work.Autohome Red,Yellow and BlueCards Penalty SystemTen Rules of Self-Discipline for Autohome EmployeesSpecify the code of conduct and the violation of discipline for employees.

182、0102Require employees to behave following the principle of honesty and ethics and in compliance with applicable laws and regulations.Autohome Employee HandbookAutohome Code of Ethics andBusiness Conduct Focusing on the integrityFocusing on the integrityTo strengthen the top-level system of business

183、ethics,the Company has established the ComplianceCommittee,comprising the Companys Head of Compliance(i.e.the Chief Financial Officer,CFO),theLegal Department and the Internal Compliance Department,with the CFO as the Chairman of theCommittee.The Committee is responsible for overseeing compliance wi

184、th the Code of Ethics andBusiness Conduct,compliance with the Foreign Corrupt Practices Act,prevention of insider trading,whistleblowing investigations and other related matters.In 2022,we updated the Autohome Code ofEthics and Business Conduct,which has further clarified the requirements of the Cod

185、e of Business Ethics,so as to better guide and regulate employees behavior in compliance.Partner integrity monitoring mechanismPartner integrity monitoring mechanismIn order to encourage suppliers and related partners to act with honesty,integrity and self-disciplineand by law in their business acti

186、vities with Autohome,the Company required them to sign theCommitment on Integrity(Anti-Corruption and Anti-Bribery)when agreements are concluded,so as tostrictly prevent violations of law and discipline,and ensure fair and open cooperation.This will also raisethe awareness of both parties to strive

187、for survival by quality,sustained cooperation by reputation anddevelopment by integrity.We will make constant efforts to strengthen the control of integrity duringcooperation,regular select and evaluate partners,and take immediate actions to suspend thecooperation with partners involved in integrity

188、 violations,in a bid to accelerate the building of an open,transparent,competitive and orderly business environment.Periodic ethical auditPeriodic ethical auditThe Company has established an Audit Committee under the Board of Directors,comprising threeindependent directors.The Committee is responsib

189、le for overseeing the compliance with the Companyscode of business conduct and ethics,including reviewing the adequacy and effectiveness of internalcontrol procedures and receiving quarterly reports from the Compliance Committee on compliance withthe code of business conduct and ethics.The Company w

190、ill conduct an annual special audit led by the Internal Compliance Department,coveringhigh-risk sectors requiring special attention every 2 to 3 years.During the special audit in high-risksectors,we will conduct audit on external suppliers business ethics based on actual projects ifprocurement proje

191、cts are involved.If there is a breach of business ethics by an insider or relevant tip-off,we will carry out an investigation of the insider and the corresponding business,and report the auditresults to the Audit Committee.Publicity and trainingPublicity and trainingTo raise employees awareness,the

192、Company makes constant efforts in optimizing the publicity andtraining on integrity at work.In 2022,we continued to provide training for all new employees on thecode of ethics and business conduct,covering Code of Ethics and Business Conduct,Foreign CorruptPractices Act,Anti-Fraud Reporting,Insider

193、Trading,Confidentiality System,Commercial Briberyunder Chinese Law and other modules.We have engaged all the employees in the special anti-corruption campaign of Three Donts(i.e.do not have the audacity,opportunity,or desire to becomecorrupt)and various forms of case study to effectively enhance the

194、 awareness of integrity among allstaff.We convey our spirit in the special campaign of Three Non-Corruptions and determination toresist corruption through posters,videos,special training,articles in the Home of Integrity and other on-line and off-line channels.The Company also communicates key issue

195、s relating to the Foreign CorruptPractices Act to all Directors by questionnaire per annum and receives feedback.These training andcampaigns for new and senior employees fully showcase the Companys philosophy of andrequirements for anti-fraud,anti-corruption and anti-bribery.36About this ReportAbout

196、 AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix(100%of coverage,with 1,910 employees(100%of coverage,with 1,910 employees participated in 2022)participated in

197、 2022)All new employees will complete the training andexamination within 3 months,covering Code ofEthics and Business Conduct,Foreign CorruptPracticesAct,Anti-FraudReporting,InsiderTrading,ConfidentialitySystem,CompanyInformation Release Standard and CommercialBribery under Chinese Law.Training on c

198、ode of ethics and business conduct for new employeesPosters&videos on anti-corruption(800 views,with all employees engaged off(800 views,with all employees engaged off-line)line)We convey our spirit in the special anti-corruptioncampaignandourdeterminationtoresistcorruption through on-line and off-l

199、ine posters andvideos.The anti-corruption videos were repeatedlybroadcast on large screens in public areas.The off-line posters were displayed prominently on theposter board,mainly advocating the spirit of anti-corruption and our reporting channels.(over(over2 2,700700 views,views,withwith allallemp

200、loyeesemployees engagedengaged bybyemail)email)We published our recent integrity events in the Home ofIntegrity,including the special anti-corruption campaign,avoidance of conflict of interest,Red,Yellow and Bluepenalties,and notification of violations.In 2022,wepublishedfiveissuesoftheHomeofIntegri

201、tysimultaneously through OA system,Autohome APP andemail.The Home of IntegrityArticles in the Home of Integrity Original peripheral products on integrity of AutohomeAutohome 2022 Environmental,Social and Governance(ESG)Report37(over 4,200 views,with 2,000 employees engaged)(over 4,200 views,with 2,0

202、00 employees engaged)In March 2022,the Party Committee of Autohome,the leadership of the EconomicManagement Committee,the working group on the special campaign,and over 120department heads and team leaders participated in the off-line kick-off meeting&videoconference of Autohomes special anti-corrup

203、tion campaign with the theme of do nothave the audacity,opportunity,or desire to become corrupt.A 35-minute video was thenuploaded to the Home of Learning for online learning.Kick-off meeting of Three Donts special campaign&training on warning casesOn-line/off-line posters for the special anti-corru

204、ption campaignShort video of the special anti-corruption campaignMeasures for Investigation and Handling of Employee Frauds and ViolationsReporting and Anti-fraud Management ProcessExternal websitesInternal OA official websiteMonthly email sent to all employeesSupplier bidding&procurement platformNo

205、tice on whistleblower protection and awarding Reporting and adjustmentsReporting and adjustmentsReporting channelsReporting follow-upReporting protection38About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philos

206、ophyPromotinggreenoperationJointlyworkingfor a better homeAppendixNotice on whistleblower protection and awardingThe Company sets specific and public reporting channels,includingexternal websites,internal OA official website,monthly email sentto all employees,supplier bidding&procurement platform,to

207、ensure that reports can be delivered promptly to the right person.The Company has well-defined regulations for reporting follow-up.Reports related to fraud and bribery are processed by the InternalCompliance Department.We have established full-fledged andefficient internal management systems to stan

208、dardize the follow-up,processing and approval process related to reporting.Among them,theReporting and Anti-fraud Management Processclarifies thepurpose of anti-fraud work,the concept and forms of fraud,theaccountability for anti-fraud processing,and the investigation(jointly performed by Internal C

209、ompliance Department,LegalDepartment and HR Department)and reporting,as well asremediation and punishment.TheMeasures for Investigation andHandling of Employee Frauds and Violationsfurther clarifies theinvestigation,handling and approval procedures for employeefrauds and violations,which highlights

210、the structure of thepunishment execution team,and the rights and obligations ofemployees.In addition,the Internal Compliance Departmentreportswhistleblowingcasesandfollow-upactionstotheCompliance Committee every month.Since2020,theCompanyhaspublishedandimplementedregulations and processes related to

211、 whistleblower protection andawarding,which further illustrates principles and scope of reportacceptance,reporting channels,and whistleblower protection andawarding.Details are published on the Companys internal websiteand the external bidding&procurement platform,providing evensecured incentives fo

212、r internal or external whistleblowers.(3)Advertising compliance managementFor advertising and publicity compliance management,the Company strictly abides by laws,regulationsand standards,includingthe Advertising Law of the Peoples Republic of China,theDetailedImplementing Rules for the Regulation on

213、 Advertisingand theInterim Measures for the Administration ofInternet Advertising,and has formulated theInternal Advertising Review Standardsand other internalrules and policies to protect the rights and interests of the Company and others,and ensure that thepublicity contents are true and legal.Mea

214、nwhile,we follow up on updates of relevant national laws andregulations,and conduct corresponding publicity and trainings for relevant personnel in charge ofadvertisement publishing and review to learn about the latest policies and industry standards.For reports related to internal corruption,we wil

215、l organize a special investigation team to conductimmediate action.Based on the investigation result,we will implement the punishment standards andprocedures as per the CompanysMeasures for Investigation and Handling of Employee Frauds andViolations,theRed,Yellow,and Blue Cards Penalty Systemand oth

216、er relevant policies.Illegal cases willbe reported to judicial authorities in accordance with the law.Then,based on the nature and causes ofspecific cases,we will perform rectification,summarize experiences,review the overall cases andformulate targeted improvement measures to prevent recurrence ofs

217、imilar cases.In 2022,there were no concluded litigation cases involving corruption made by the Company and itsemployees.Autohome 2022 Environmental,Social and Governance(ESG)Report39 Publicity and trainingPublicity and trainingIn 2022,the Company carried out trainings on the advertising law through

218、online and offline channelsto all new and existing employees engaging in advertising business,content review&publishing,andstrictly implemented special compliance management on advertising to eliminate potential risks.ToenableemployeesbetterunderstandthelegalobligationsofAutohome as an advertisement

219、 publisher and the red lines of advertisingcontent,on October 10,2022,the Companys Legal Department invitedofficer from the Advertising Department of Haidian District Administrationfor Market Regulation to give trainings on advertising law,includingintroducing relevant provisions of theAdvertising L

220、aw of the PeoplesRepublic of China,and theMeasures for the Administration of InternetAdvertising,to ensure the compliance of the Companys advertisingbusiness.Offline training on advertising lawCase:Inviting government authorities to give trainings on latest advertising regulations(4)IP managementThe

221、 Company strictly complies with thePatent Law of PRC,theCopyright Law of PRC,theTrademark Law of PRC,theComputer Software Protection Regulations of PRCand other IP laws and regulations,and has formulated theAutohome IP Management Measures,theAutohome Management Regulations for Science and Technology

222、 ServiceInvention Award,theAutohome Guidelines for Trademark Registration Application,theAutohome Procedures forSoftware IP Applicationand other internal rules and regulations,forming an IP management and protection systemcovering patent rights,copyrights and trademark rights.At the same time,we req

223、uire relevant staff to study thelatest laws and regulations to ensure the compliance and timeliness of the IP we used,so to prevent from infringingothers IP while safeguarding our own interests.Content creator intellectual property rights protectionContent creator intellectual property rights protec

224、tionTo protect legitimate rights and interests of content creators,the Company utilizes advanced searching technologiesand algorithms to monitor all platforms 7*24.If any infringement was detected,we will collect electronic evidence asper court permission immediately,send deletion notice to the infr

225、inger and inform our lawyer,who will send alawyers letter and follow up the rights protection lawsuit.The individual or platform causing the infringement will beblacklisted.We will promptly determine the response plan for infringements made by large or medium platforms.For those made by illegal webs

226、ites,we will directly order them to delete relevant content.As of December 31,2022,with the originally generated content monitoring technology,Autohome protected 2,017 articles,more than 630,000pictures and 2,224 videos;detected 856 infringements among over 550,000 articles,2.6 million pictures,and

227、130,000videos of all websites under monitoring,which greatly protected content creators IP production.In terms of trademark monitoring and protection,during the trademark application,the Company monitorstrademarks that are suspected of infringing competitors trademarks and trademarks found similar d

228、uringpreliminary review,and promptly intercept the trademark if any infringement is detected and summarize monthlybased on the monitoring results.Meanwhile,we monitor trademarks of all kinds on the Internet that have beenapproved and about to be published.We will send warning notice promptly if simi

229、lar trademarks are detected andraise objections against trademarks that may infect the Company.During the trademark use and rights protectionperiod,we continuously monitor the Internet,protect rights against illegal and fraudulent use of the Companystrademarks or use of similar logo,notarize the inf

230、ringement facts,and determine the rights protection plan based onthe type and content of the specific notary.As of December 31,2022,we found 177 trademarks similar to ours andraised objections to intercept 16 trademarks;discovered 80 fraudulent or similar trademarks,8 of which receivedcancellation a

231、pplication.40About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix Innovation and development achievementsInnovation and development achieveme

232、ntsBased on our comprehensive and systematic IP management system and various efficient and accuratemanagement measures,the Company is committed to safeguarding innovation achievements andcreating an environment for independent innovation.In order to encourage employees to invent patentsand conduct

233、technological innovation,the Company has set up Special Awards for ProductTechnology,which are calculated quarterly and paid with salary.Since the establishment of the awardsystem,we have issued awards for 13 times.Among them,732 employees won the Patent AcceptanceAward with 360 inventions;331 emplo

234、yees won the Patent Authorization Award with 117 inventions.As of December 31,2022,the Company has issued 280 patent authorizations,including 158 inventionpatents,1 utility model and 121 appearance designs;and submitted 474 patent applications,including468 invention patents.In addition,the Company h

235、as issued 563 trademark authorizations andsubmitted 790 software copyrights.The company works closely with its suppliers to jointly explore a green and compliant sustainabledevelopment path.We developed stringent supplier quality management standards that clarify theclassified supplier management sy

236、stem and establish corresponding requirements for supplier selectionand assessment,addition and change of standards and processes,risk and performance evaluation,monitoring and improvement,and exit mechanism.(5)Supplier managementRegionRegionNumber of suppliersNumber of suppliersMainland China and H

237、ong Kong,Macao and TaiwanMainland China and Hong Kong,Macao and Taiwan9,958OverseasOverseas367KPI:SuppliersThe Companys suppliers are divided into two categories:physical product suppliers and servicesuppliers.Fixed asset suppliers,printing material suppliers,and administrative goods suppliers areex

238、amples of physical product suppliers.We highlight the green supply chains and product responsibilitystandards of such suppliers.We impose strict requirements on the safety management and protection ofemployee rights and interests of service suppliers,which include software service suppliers,marketsu

239、ppliers,decoration and construction suppliers,content cooperation suppliers,content productionsuppliers,and training suppliers.We have strict requirements on all suppliers and include environmentaland social terms in the contract to bind on their practices to ensure the stability of the supply chain

240、 andstrengthen supply chain management.We use a multi-index evaluation method for supplier risk and performance evaluation and adhere to fourprinciples:systematic and comprehensive,simple and scientific,stable and comparable,flexible andoperable.The evaluation is conducted online with three modules,

241、namely the basic informationevaluation,the monthly performance evaluation and the quarterly manual evaluation.All admittedsuppliers are subject to evaluation(with the exception of individual suppliers,overseas suppliers,andnon-contract payment suppliers).The evaluation rate reaches 100%.The last-pla

242、ce elimination policy isimplemented for a specific category of suppliers to ensure suppliers sense of competition and tostrengthen their determination to continue improving management.If there are violations of laws andregulations,the system will either deal with them directly or order suppliers to

243、leave based on the resultsof risk control monitoring.We strive to reduce the environmental and social impacts of supply chainswhile pursuing mutual benefits with partners in order to achieve sunshine procurement(open,transparent,and scientific procurement)and sustainability.We work with our supplier

244、s to create a fair and clean cooperation environment and to establish long-term win-win cooperation on the basis of continuously reducing the environmental and social impacts ofsupply chains.During supplier bidding and procurement,we prominently display an advocate for theestablishment of a fair and

245、 transparent business culture in the supplier-end of the Companys biddingand procurement platform,and we provide integrity reporting channels.Furthermore,the InternalCompliance Department,in collaboration with the Administration Departments procurement team,reviews quotations and bidding procedures

246、to analyze suppliers behavior during previous biddings inorder to prevent potential bidding rigging.We will suspend cooperation or stop working with suppliersinvolved in risks under special circumstances to ensure a fair environment for sunshine procurementfrom the source.Case:Maintaining integrity

247、to co-create the Sunshine HomeIn April 2022,the Company sent promotional email to more than 2,800 active supplierswith the theme of upholding integrity to co-create the home of sunshine.The emailexemplifies Autohomes integrity philosophy,lays out strict integrity requirements,emphasizesAutohomesrepo

248、rtingchannels,andbroadenspetitioncoverage.Furthermore,we highlight Autohomes requirements for overall supplier management inevery email sent to suppliers during the procurement year,and we provide them withtheAutohome Supplier Compliance Guidelinesto learn and follow.A letter to Autohome suppliersAu

249、tohome 2022 Environmental,Social and Governance(ESG)Report410606Pursuingpeople-centeredphilosophyThe Company always considers talents as the driving force for the healthy development of enterprisesand the foundation for value creation.To attract more talents,we provide competitive remunerationand be

250、nefits,respect and safeguard employees rights and interests;care about employeesoccupational health and safety,promote sustainable development of the Company and employees;reinforce talent building and cultivation,striving to create a platform where employees can improveprofessional capabilities whi

251、le seeking long-term development.(1)Employees rights and interests protectionThe Company strictly abides by theLabor Law of PRC,theLabor Contract Law of PRCand other relevantlaws and regulations,and has formulated internal rules and manuals such as theAutohome EmployeeHandbook 2022 Edition.TheAutoho

252、me Employee Handbook 2022 Editionregulates work related toprotection of employees rights and interests.We prohibit any form of child labor and forced labor,promise equal opportunities from recruitment,admission,remuneration and benefits,training,promotion,to resignation and retirement,and uphold div

253、ersity and inclusiveness with zero-tolerance toany discrimination and harassment regarding race,ethnicity,religious belief,gender,age,health status,nationality or other protected groups,aiming to eliminate employment discrimination and implementwork equality.In addition,we regulate the employee resi

254、gnation management process to protectemployees rights and interests of all kinds during resignation.Talent acquisitionTalent acquisitionThe Company continues to build a high-quality talent team.We utilize campus recruitment,websitesand other channels to introduce industry talents and reserve new for

255、ces based on fairness,justice andopenness.IndicatorIndicator20222022年年Total number of employeesTotal number of employees5,3555,355GenderGenderMale3,480Female1,875AgeAgeBelow 301,83631 to 503,495Over 5024KPI:Employee recruitment and turnoverAutohome 2022 Environmental,Social and Governance(ESG)Report

256、43RegionRegionMainland China5,348Hong Kong,Macao and Taiwan4Overseas3Job levelJob levelSenior management79Middle management887Junior management(including junior supervisor)4,389 Remuneration and benefitsRemuneration and benefitsThe Company provides fair,reasonable and competitive remuneration,incent

257、ives andbenefits.TheAutohome Employee Handbook 2022 Editiondefines the remuneration systemand its management.The handbook also provides performance bonus policies for excellentperformance and fulfilment of corporate culture made by employees and teams.To furthermotivate employees,we implement a corp

258、orate-wide equity incentive mechanism and hasformulated and implemented theAutohome Long-term Incentive Management Manual,which clarifies the long-term incentive position and management on pricing,authorities andincentive granting.We also provide employee care and other non-remuneration benefits to

259、achieve work-lifebalance.In addition to various social insurances,we provide solid vacations and organizevarious activities for all employees,including daily fruit and afternoon tea,the Goddess Day,theFamily Open Day,the Production Research Festival,the Autohome Anniversary,football club,fitnessoffe

260、rs,etc.to create a harmonious,pleasant,lively and progressive corporate culture,and enhanceemployees sense of integration and identity.All these enable our employees to enjoy achievements ofthe Companys development while working hard.We deliver our care to employees by concrete actionsto improve emp

261、loyees work experience and happiness.IndicatorIndicator20222022年年EmployeeEmployee turnoverturnover25.4%GenderGenderMale27.4%Female22.0%AgeAgeBelow 3036.3%31 to 5022.0%Over 5023.8%RegionRegionMainland China28.1%Hong Kong,Macao and Taiwan0.0%Overseas20.0%44About this ReportAbout AutohomeESG governance

262、Fulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendixCase：Exquisite festival gifts for exclusive careIn each statutory holiday,such as the Spring Festival,the Mid-Autumn Festival and the

263、Dragon Boat Festival,we prepareexquisite and exclusive gifts for all employees,so as toincrease employees sense of ceremony and belonging.AutohomeAutohome exclusive festival giftsexclusive festival giftsEmployeeEmployee communicationcommunicationThe Company regularly conducts internal communications

264、 online and offline and provides variouscommunication channels,striving to create an internal communication mechanism in multipledimensions and high frequency.We carry out Chairman Online and Chairman Reception Day foremployees to initiate one-one talk with the Chairman for any questions and suggest

265、ions that they mayhave.We also hold offline Sharing Meeting for department heads to share the departmentsresponsibilities and business plans with employees and give one-one talk to help employees efficientlysolve problems,so as to protect employees rights and interests and improve employee satisfact

266、ion.46About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendixThe Company strictly abides bythe Labor Law of PRCand other laws and regulations re

267、latedto occupational health and safety,and has established the employee health and safetymanagement system.We provide safe and comfortable office environment,advocate healthyand balanced working style and protect employees occupational health and safety.Health managementHealth managementTo protect e

268、mployees health,the Company provides annual health check to help themdiscover,understand and manage their health problems in a timely manner.During thepandemic,we prepared pandemic prevention packages containing necessary medicines,sanitizer,alcohol,thermometers,etc.,together with multiple other mea

269、sures,to protectemployees health and safety.(2)Emphasizing health and safety2022 health check poster Safety protectionSafety protectionWe irregularly organize trainings on safety knowledge and skills and arrange fire drills tofurther improve employees awareness of fire prevention,as well as self-res

270、cue and riskresponse capability.Workplace medicine box poster(3)Assisting coordinated developmentThe Company values talent cultivation and always regards employee development as an importantdriving force behind enterprise development.We develop specific career development plan for eachposition and a

271、ssist employees to improve their career development path and progression system,aiming to achieve co-development of both the Company and employees.Talent developmentTalent developmentTheCompanyprovidesadual-pathcareerdevelopmentsystemofprofessionalpathandmanagement path.The professional development

272、path focuses on the refinement of professionalcapabilities while the latter focuses on management ability.We will provide well-defined careerdevelopment path based on employees intentions and abilities.IndicatorIndicator20222022年年20212021年年20202020年年Total number of died at workTotal number of died a

273、t work000Percentage of died at workPercentage of died at work000Working days lost due to workWorking days lost due to work-related injuriesrelated injuries000KPI:Employee health and safetyAutohome fire prevention training and fire drillOn October 26,2022,we invited Mr.Qingsheng Zhao,former Deputy Di

274、rector of the GuidanceOffice of Fire Prevention Department of Beijing Public Security Fire Corps,to lecture on fireprevention.On November 1,we organized a fire drill participated by all employees to harness thefire prevention knowledge in daily practice.This training provided comprehensive fire safe

275、tyknowledge and firsthand experience of the danger of fire accident,and demonstrated differentfire prevention and rescue methods,as well as the use of facilities and equipment.Case:Fire protection education to enhance safety awarenessAutohome 2022 Environmental,Social and Governance(ESG)Report47To a

276、ccurately assess the professional growth and future development potential of our employees,weregularly conduct individual performance assessment.The assessment includes two parts:performancetargets and cultural values.Employees performance is scored by their direct leaders,and subject toreview and a

277、djustment by the leader of a higher level,HRBP(human resources business partner)andrespective business head.After the performance assessment,employees can log in the performancesystem to check their results and give feedback.Their direct heads will carry out targetedcommunication and coaching to eff

278、ectively promote their development.Professional trainingProfessional trainingThe Company has formulated a series of talent cultivation management systems,including theAutohome Academy(Autohome Online Learning Platform,or Xuegong in Chinese)Student ManagementSystem,the Autohome Academy Management Sys

279、tem and the Autohome Academy Course ManagementSystem,to provide career development training courses in multiple dimensions and layers,establishdiversified self-improvement channels for certain positions,and create a talent development systemwith Autohomes characteristics and in line with the industr

280、y development.Autohome AcademyStudent Management SystemThissystemregulatescompulsorylearning courses and requirements forall employees,including new joiners,new managers(new team leaders)andnew directors(new department heads).Autohome AcademyManagement SystemThis system illustrates the structureofAu

281、tohomeAcademy,personneldivisionandresponsibility,andrequirementsforthereviewandupload of courses.Autohome Academy Course Management SystemTargeting at all employees,the system regulates the content and resource managementof the training system of Autohome Academy,and encourages employees to review a

282、nddisseminate knowledge,share and learn excellent experiences.48About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendixCase:TOP elite training c

283、amp for department headsThe annual TOP elite training camp istargetedatalldepartmentheads.Committed to the philosophy of thinking,acting,and leading,the camp integratesvarious interesting programs,includingtheintegrationandexpansionprojectrowing outward bound and the thinkingcoursesixthinkinghats,ai

284、mingtoimprovemutualcooperation,teamintegration and transposition thinking.In2022,a total of 47 department headsparticipated in the TOP elite trainingcamp.Department heads in the TOP elite training campCase:Autohome Academy ForumInthisyear,wesuccessfullyheldthefirstAutohomeAcademy Forum.Yu Yang,CCTV

285、special commentator forthe 20th CPC National Congress,was invited to interpretthespiritofthe20thCPCNationalCongresstoallemployees,which clicked more than 1,000 views online andoffline.As a platform for employee empowerment built bythe Company,Autohome Academy Forum aims to broadenemployees horizons

286、and improve their thinking.Leadersfrom various industries and fields are invited to discuss thelatesttopicsabouteconomy,politics,societyandtechnologies.Autohome Academy ForumIndicatorIndicator20222022年年Percentage of participants by genderPercentage of participants by genderMale100%Female100%Percenta

287、ge of participantsPercentage of participantsby job levelby job levelSenior management100%Middle management100%Grassroots staff100%Average training hours receivedAverage training hours receivedby genderby genderMale34.6Female44.6Average training hours receivedAverage training hours receivedby job lev

288、elby job levelSenior management56.1Middle management50.2Grassroots staff35.1KPI:Employee trainingCase:Cultivation program for management traineesThe 2022 cultivation program for management traineeswill be conducted from 2022 to 2024,aiming to cultivateyoung talents and future core force for the Comp

289、any.Theprogram covers occupational training,business coaching,outward bound and other courses to assist managementtrainees to better understand the Companys strategiesand businesses.All management trainees have completedoccupational training and outward bound.They also haverotated5-7corepositionsbef

290、oreworkedinafixedposition.The program will further empower managementtrainees through business and professionalism.2022 cultivation program for management traineesAutohome 2022 Environmental,Social and Governance(ESG)Report490707Promoting green Promoting green operationoperationIn active response to

291、 national and industry guidelines and policies on environmental protection,theCompany incorporates green development into business operations and identifies and copes withpossible climate change risks.In this regard,we promote green lifestyle through reinforced wastemanagement,optimized resource uti

292、lization,and leading new energy vehicles development,takingpractical measures to reduces carbon emissions,contributing to Chinas strategic target of achievingpeak CO2 emissions before 2030 and carbonneutrality by 2060.(1)Climate change responseThe climate change is exerting profound impacts on the g

293、lobal ecosystem,natural environment,as wellas social economy and enterprise development.The Company pay close attention to global climatechange and integrates mitigation of and adaptation to climate change into the Companys ESGmanagement.In FY2022,by referring to the classification by the Task Force

294、 for Climate-related FinancialDisclosure(TCFD),the Company identified and assessed the potential impact on its developmentbrought by transition risks and entity risks,and took active measures to avoid impacts of climate changeon business operation and explore new business opportunities.In order to c

295、ope with impacts brought by climate change,the Company has identified climate changerisks and responses based on actual operations:Transition risksTransition risksSourceSourceDescriptionDescriptionResponsesResponsesPolicy and regulation Policy and regulation riskriskStricter requirements on carbon e

296、mission reporting and complianceIdentify and disclose our carbon emissions in operation;Identify,prevent and control legal risks,and carry out legal risk management.Technology riskTechnology riskAgainst the backdrop of Chinas carbon peaking and carbon neutrality goals,the task of low-carbon transiti

297、on for energy saving and consumption reduction is arduous,which requires to improve overall energy efficiency and increases cost burdens on enterprises.Grasp opportunities to deploy new energies,select green equipment and data centers,and strengthen energy-saving and emission-reduction management in

298、 operations.Market riskMarket riskAs the public consumption shifts towards low carbon,failure to reduce carbon emissions in production and operation may lead to a decline in operating income resulted from lower demands for related products and services by downstream customers due to consumption pref

299、erence for low-carbon products.Set up the new energy vehicle module on the platform,communicate the concept of sustainable development to users through diversified marketing methods,and motivate users to select new energy vehicles.Reputation riskReputation riskStakeholders are increasingly concerned

300、 about the Companys performance in green and low-carbon development and its responses to climate change.The Companys reputation may be detained if it fails to meet expectations.Accelerate low-carbon transition;Establish a green and low-carbon corporate image,such as promoting new energy vehicles,par

301、ticipating in innovative new energy technologies,and advocating green travel.Autohome 2022 Environmental,Social and Governance(ESG)Report51SourceSourceDescriptionDescriptionResponsesResponsesAcute riskAcute riskExtreme weather such as floods,deluges,blizzards,and typhoons may interrupt the power sup

302、ply,network,security and stability of data centers,thereby threatening the Companys ordinary course of business.Keep a close eye on extreme weather forecasts provided by the climate sector;Establish emergency response plan,select remote backup centers,and establish the disaster tolerance mechanism i

303、n equipment deployment,network egress and core systems.Chronic riskChronic riskThe rise in average temperature may cause adverse effects on the Companys operation and maintenance,including shortened service life of facilities and equipment in data centers and higher power consumption in the operatio

304、n of offline experience stores.Entity riskEntity riskSourceSourceDescriptionDescriptionResponsesResponsesResource efficiencyResource efficiencyLower operating costs resulted from reduced energy consumption.Formulate energy-saving management measures and achieve energy-saving and emission-reducing ta

305、rgets progressively;Select premium energy-saving and environmental-friendly products and suppliers.Goods and servicesGoods and servicesIntensifying climate change around the world pushes more and more users to choose environmental-friendly products or services.Based on the national carbon peaking an

306、d carbon neutrality strategy and users actual demands,formulate strategies to promote new energy vehicles and used cars,and enhance competitive advantages by setting up new energy vehicle purchase module,exploring the recycling and trading system for waste power batteries of new energy and building

307、a one-stop trading platform for used cars.Climate change opportunitiesClimate change opportunities(2)Promoting the carbon peaking and carbon neutrality strategy As a world-leading automobile Internet platform that owns abundant enterprise-side and user-sideresources,the Company plays a crucial role

308、in connecting upstream and downstream in the automotiveecology.and can efficiently reach automobile consumers,automobile OEMs,dealers and used cardealers.Being a social influencer,we actively undertake corresponding social responsibility regardingcarbon reduction,and strive to be the engine of the a

309、utomotive industry in its transition efforts tocarbon peaking and carbon neutrality.We are committed to establishing a green automotive ecologyand driving accelerated low-carbon transition.In this regard,we guide consumers to choose green travelmode,empower OEMs in green transition and assist dealer

310、s to conduct online marketing and digitaloperation,contributing to Chinas grand target of achieving peak CO2 emissions before 2030 andcarbonneutrality by 2060.52About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered

311、philosophyPromotinggreenoperationJointlyworkingfor a better homeAppendix Accounting for carbon emissionAccounting for carbon emissionAt the beginning of 2022,the Company conducted an internal accounting of greenhouse gas(GHG)emissions in accordance with the Greenhouse Gas Protocol.In 2021,our total

312、GHG emissions were21,099.69 tonnes of CO2 equivalent,divided into the following three categories:Direct emissions from sources owned or controlled by the Company(Scope 1)were 852.59 tonnes of CO2 equivalent,accounting for 4.04%of total emissions.Scope 1Indirect emissions from electricity or other en

313、ergies purchased(Scope 2)were 1,367.73 tonnes of CO2 equivalent,accounting for 6.48%of total emissions.Scope 2Indirect emissions from the supply chain or other relevant activities made by the Company(Scope 3)were 18,879.37 tons of CO2 equivalent,accounting for 89.48%of total emissions.Scope 3 Carbon

314、 neutrality goalCarbon neutrality goalIn response to the national goal of carbon peak and carbon neutrality and carbon emission reductiontargets of the automotive industry,and to better address the challenges posed by climate change,theCompany is committed to achieving carbon neutrality in operation

315、s by 2030,ahead of the country andthe automotive industry.Taking carbon reduction as one of our corporate priorities,we jointly releasedtheAutohome Carbon Neutrality Action Report 2021with Peking Universitys Guanghua School ofManagement in August 2022,using the report as a proclamation and action pl

316、an for carbonneutrality and setting the milestone goal of achievingachieving carboncarbon neutralityneutrality inin operationsoperations byby 20302030.As anautomotive internet platform featured with data mining,technology application and system linkcapabilities,we will follow the path of energy cons

317、ervation and efficiency improvement-additionalrenewable energy development-carbon elimination to achieve decarbonization,and continuouslymake great efforts to provide consumers with high-quality automotive consumption and life services.Wewill explore green power trading and renewable energy business

318、 models in due course,call on allemployees to participate in carbon reduction,increase of carbon sinks and ecological protectionactivities,and gradually reduce the carbon emission intensity per unit of output value,to pursue greenand zero-carbon growth.At the same time,we give full play to the leadi

319、ng role of high-quality content,digital products and intelligent platforms,actively guide consumers to act in a green manner,andencourage more people to take low-carbon actions,jointly supporting the sustainable development ofthe automotive industry by realizing green and low-carbon goals with concr

320、ete actions.Autohome Carbon Neutrality Action Report 2021Autohome 2022 Environmental,Social and Governance(ESG)Report53 Facilitating the lowFacilitating the low-carbon transformation of the automotive industrycarbon transformation of the automotive industryWe are well aware that the automotive indus

321、try generates carbon emissions not only during utilizationof cars,but also during their manufacturing in the upstream industry chain.To solve carbon emissionproblems of the automotive industry,we need to take actions across the whole industry chainthroughout the whole life cycle,and promote green an

322、d low-carbon manufacturing,thus furtherimproving the emission reduction capacity of the automotive industry.Under the guidance of carbonpeak and carbon neutrality,it is inevitable that the new power system mainly based on new energy andnew energy vehicles will develop together.To promote low-carbon

323、development in the automotiveindustry led by technological innovation and market promotion,we will actively build a one-stop vehicleecological platform that is conducive to the green transformation of the automotive industry chain,andcontinue to empower the high-quality development of the new energy

324、 vehicle industry chain.Case:2022 World New Energy Vehicle CongressFrom August 25 to 28,2022,as a platinum sponsor and strategic cooperation media of the WorldNew Energy Vehicle Congress,the Company conducted in-depth reporting on the congressthroughout the period by actively using its media advanta

325、ges,and hosted the 2022 New EnergyVehicle User Ecological Development Forum.At this congress,Mr.Quan Long,Chairman andCEO,shared Autohomes carbon neutrality strategy and path for carbon reduction;Mr.YouZhou,Vice President,shared the Report onCharging Behavior Insight and Consumption Space,providing

326、new ideas and perspectives for new energy vehicle OEMs,charging service providersand related industry enterprises.Scene of 2022 World New Energy Vehicle CongressCase:Construction of a recycling and trading system for new energy waste power batteriesWhile the new energy vehicle industry chain is deve

327、loping vigorously,the current retired powerbatteries are exposed to a lengthy transaction,with potential risks in testing,quotation,financing,logistics and other aspects.To solve a series of market problems of retired powerbatteries,at the end of September 2022,the Company and Beijing BITNEI Corp.,L

328、td.(BeijingBITNEI),based on their exclusive strategic cooperation relationship,reached a cooperationintention to facilitate the construction of a recycling and trading system for new energy wastepower batteries and promote the pilot project,aiming at initially building a recycling andtrading system

329、for new energy waste power batteries in 2023.At the same time,we hope toadvance efficient trade and circulation through the national battery traceability platform andcompliant recycling of waste batteries by promoting the systematic construction of a recyclingand trading system for waste power batte

330、ries,thus further accelerating the sustainabledevelopment of the new energy vehicle industry.54About this ReportAbout AutohomeESG governanceFulfilling ProductresponsibilityStrengtheningthe management foundationPursuingpeople-centered philosophyPromotinggreenoperationJointlyworkingfor a better homeAp

331、pendixTo effectively promote the steady implementation of carbon peak and carbon neutrality,we strictly comply withtheEnvironmental Protection Law of the Peoples Republic of China,theEnergy Conservation Law of the PeoplesRepublic of China,theBeijing Municipal Household Garbage Management Regulations

332、,theBeijing MunicipalSmoking Control Regulationsand other relevant laws and regulations,and have formulated internal systemdocuments such as the7S Management Specification for Workplace Environment V5.0to carry out severalenvironmental protection measures in all office areas including energy conserv

333、ation,water conservation,wastemanagement and paperless office and strengthen the optimization of energy conservation and consumptionreduction,striving to reduce the negative impact of the companys operation on the ecological environment,andpracticing the enterprises concept of green and sustainable development.Practicing green officePracticing green officeTo enhance employees awareness of energy