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1、Accenture Life Trends 2025Accenture Life Trends 2025Accenture Life Trends 2025 About this report We create these trends every year as a window into the interplay between people and their behaviors and attitudes to the world around thembe it business,technology or other societal shifts.Its now common
2、ly accepted that customer obsession is the best growth strategy.Superb customer experiences are expected.It takes meticulous orchestration to play a meaningful and relevant role in your customers lives.However,people are messy.Theyre emotional and theyre changing faster than you can change your busi
3、ness,so keeping pace is a constant challenge.These trends examine these shifts and seek to help businesses define how to catalyze growth by staying relevant to customerswhich is Accenture Songs mission.2 Accenture Life Trends 2025Research snapshot Each year,Accenture Songs global network of designer
4、s,creatives,technologists,sociologists,and anthropologists across 50+design studios and creative agencies watch out for signals in their countries.We synthesize their thoughts,discuss them with futurists and academics and shape them into trends.External,in-depth interviews with people in eight count
5、ries tell us whether and how the trends are manifesting,in their own words.We combine these insights with an extensive online survey of 24,295 people across 22 markets to shape these final trends.For more information,please see page 89.3 Accenture Life Trends 2025 Accenture Life Trends 2025Accenture
6、 Life Trends 2025 Executive summary As disruptive breakthroughs dramatically evolve peoples digital experiences,they naturally react and adjust their relationship with technology to ensure it still serves them.Right now,trust online is in the spotlight and people are increasingly scrutinizing what t